Montreal Gazette

‘An odd balance’

Seth Rogen pairs Alzheimer’s with comedy special

- DAVID FRIEND

Hilarity for Charity Now streaming, Netflix

Seth Rogen says it was difficult to find a happy medium between Alzheimer’s disease awareness and raunchy jokes on his new Netflix special Hilarity for Charity.

While skits and bits are mostly his style, the Vancouver-raised comedian wasn’t simply hoping to crack up audiences, but also raise money for a crippling neurodegen­erative disease that has affected his family.

“I don’t pretend it’s not an odd balance to strike,” the actor says of filming the star-studded variety show, which is available on the streaming service.

“But it’s the only one we know how to attempt to strike, really, because we’re comedians.”

Rogen isn’t new to drumming up support to fight Alzheimer’s.

He and his wife Lauren Miller Rogen launched the Hilarity for Charity fundraiser six years ago after her mother was diagnosed with the disease. The organizati­on says it has raised more than US$7.5 million.

But the comedy showcase was never before recorded for broadcast, which meant bringing Netflix and its global audience into the loop would raise expectatio­ns.

Rogen had to find a way to balance both sides — speaking about what matters to him, while also giving plenty of space to the stoner guy that viewers have grown to love in movies such as Pineapple Express.

Hilarity for Charity offers stage time for the cause. Rogen and his wife speak candidly about caring for her mother and their goal to help other families who are struggling to support their own relatives.

But every sentimenta­l moment is answered by a joke, including plenty of weed humour, which starts with an entire sketch dedicated to vape-smoking members of the male anatomy.

There’s also a flurry of guests, including the Muppets, as well as comedians Tiffany Haddish and Sarah Silverman who champion the cause before the night’s over.

“Once me and Lauren dug an emotional hole we had to be able to find our way out of it as well,” Rogen said. “And that’s why you have Kermit the Frog around.”

Rogen hopes all that star power puts Alzheimer’s in the pop culture sphere where he says it needs to be.

“(We’re) hopefully making it a part of the conversati­on in the way it hasn’t been before, and maybe causing people to react toward it in a way they haven’t before,” he said.

“Only if the culture is dictating that it is a problem that needs to be addressed will it become a problem that is addressed.”

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Seth Rogen

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