Montreal Gazette

Canadian brand EQ3 launches ecological and durable fabrics

- REBECCA KEILLOR

Winnipeg brand EQ3 has been designing and manufactur­ing furniture and home goods that appeal to fans of modern, clean design since 2001 but has just released its first line of sustainabl­y minded, high-performanc­e fabrics.

This line includes three collection­s made from 26 fabrics, such as wool, twill, chenille and bouclé, sourced from Italy, China and the United States, and manufactur­ed in Canada. These fabrics are durable, stain-resistant, and stand up to everyday wear and tear, but the chemicals used to achieve this protection are soft on the environmen­t, says EQ3'S chief design officer Enri Tielmann.

When EQ3 started researchin­g high-performanc­e fabrics, it found that the upholstery options available for products like sofas contained harsh chemicals known to pollute the environmen­t and can sometimes pose a risk to people's health over time.

Rather than accept this, EQ3 searched for an alternativ­e, says Tielmann. “A product is only as good as the quality of materials that it is made of,” he says. Many high-performanc­e fabrics on the market contain PFAS (polyfluoro­alkyl substances) or PFCS (perfluoroc­hemicals), which contain toxins known to be disruptive to our health and environmen­t.

Tielmann says: “These chemicals are bioaccumul­ative, which means they build up over time, amplifying their adverse effects by polluting waterways, damaging plant life, and contributi­ng to declining nutrient density in areas near manufactur­ing facilities.”

EQ3 came up with a stain-resistant finish for its fabrics without harsh chemicals, explains Tielmann. The fabric collection­s include Onno (almost 50 per cent natural wool), Maria (a chenille fabric with heavy multi yarn constructi­on), Bouclé (a blend of wool, linen, cotton, viscose and acrylic), Arctic (a twill recognized for its diagonal structure) and Cedar (a chenille). Each of the fabrics is available in a range of colours and tones.

EQ3 is constantly looking for ways to be more environmen­tally conscious. Over the last few years, it has introduced a packaging engineer to learn how to reduce waste, expanded its product offerings that feature environmen­tally sensitive water-based finish and have continued to invest in local manufactur­ing to minimize its carbon footprint.

He says “while we're proud of what we've accomplish­ed so far, we're even more excited about what's yet to come.”

 ?? PHOTOS: PIPPA DRUMMOND ?? Winnipeg-based EQ3 touts a stain-resistant finish for its high performanc­e fabrics that doesn't use harsh chemicals.
PHOTOS: PIPPA DRUMMOND Winnipeg-based EQ3 touts a stain-resistant finish for its high performanc­e fabrics that doesn't use harsh chemicals.
 ?? ?? EQ3'S eco-friendly, hard wearing fabric collection was used to upholster these stools. Fabrics are available in a range of colours and tones.
EQ3'S eco-friendly, hard wearing fabric collection was used to upholster these stools. Fabrics are available in a range of colours and tones.

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