National Post

Investors tiptoe back to Russia in toy store IPO

- Maria Kiselyova, Olga Popova Olga Sichkar

The owners of Russia’s largest toy retailer Detsky Mir raised US$ 355 million in an initial public offering (IPO) of shares priced at the bottom of the expected range, in a sign investors are making a cautious return to Russian assets.

The IPO was the highestpro­file share sale by a Russian company since 2014, when Western sanctions over Russia’s annexation of Ukraine’s Crimea region combined with a slump in oil prices to bring most dealmaking to a standstill.

Detsky Mir sold shares at 85 rubles ( US$ 1.44) apiece, the bottom of the planned 85- 87 ruble range, and the book was covered 1.5 times, marking cautious interest in Russia despite western sanctions.

“Investors are not feeling that sure yet and want to have an iron guarantee they will make money on a deal,” a source with one of the banks organizing the IPO said, when asked why the offering priced at the bottom of the range.

The company said the sale raised 21.1 billion rubles ( US$ 355 million) for the selling shareholde­rs — Russian conglomera­te Sistema, which will retain a majority stake, and the Russia- China Investment Fund (RCIF).

The deal valued Detsky Mir, which is Russian for “Children’s World,” at 62.8 billion rubles.

The stock will begin trading on the Moscow Exchange on Feb. 10.

“That’s a sign that investors are ready to look at Russia and buy. We hope that the market is reopening,” another investment banker who requested anonymity told Reuters.

The Russian economy returned to growth late last year after seven quarters of contractio­n, helped by a recovery in oil prices.

However, private consumptio­n — the biggest driver of Russia’s economy in the past — has yet to pick up before it starts contributi­ng to the wider recovery.

“The economy is of course recovering. But is it going to be a massive recovery? No. Moreover, the recovery is dissymmetr­ic, it ’s only seen in the top quarter of the population, I think it’s a problem,” said Jacob Grapengies­ser, a partner at investment fund East Capital Group.

Andrey Shemetov, the head of the global markets department at Sberbank CIB, which is arranging the IPO, said investors spanned the globe.

Around 25 per cent were f rom t he United States, around 35 per cent from the U. K., 20 per cent from Europe, and the remaining 20 per cent split between the Middle East and Asia, and Russia.

“An investor should be offered the future of a company, there is a growth potential. To push the price up, for it to fall by 30 per cent later, is not acceptable for us,” Shemetov told Reuters.

A source close to t he placement said there were “hedge funds, long- only investors including sovereign wealth funds” among the buyers and no single investor would take a dominant position.

Alexander Golovtsov, head of investment research at Uralsib asset management, said one could have expected a stronger demand, after Russia’s MICEX stock index added 27 per cent in 2016.

“The placement did not seem expensive to me ... It’s possible that underneath, a not very high demand is behind the current levels of the ( stock market) indexes,” Golovtsov told Reuters.

The deal could however encourage other Russian companies looking to tap equity capital markets.

Sources have said fertilizer producer Phosagro is considerin­g a secondary share issue this week, while Sistema has said it may list its agricultur­e business this year.

“Overall, appetite for Russia is changing for the better,” a source with a Western investment bank said.

RCIF, set up by sovereign wealth fund the Russian Direct Investment Fund and China Investment Corp., bought i nto Detsky Mir slightly more than a year ago and its internal rate of return on the investment exceeded 90 per cent, it said.

RCIF sold a 10- per- cent stake, keeping a 13- per- cent holding, while Sistema cut its stake to 50 per cent plus one share from 72.57 per cent.

Sales at Detsky Mir, a 70- year- old brand set up under Soviet rule, rose 30 per cent last year against a fall of five per cent in overall retail sales in Russia.

It plans to open around 250 stores through 2020, including 70 in 2017.

“It’s a good company: people will always buy toys and Detsky Mir is a price leader,” said a Moscow-based fund manager who asked not be named.

 ?? ANDREY RUDAKOV / BLOOMBERG NEWS ?? A customer uses her smartphone beside a large model dinosaur inside the Detsky Mir toy store on Znamenka Street in Moscow. Detsky Mir’s IPO raised US$355 million, and despite sanctions, investors spanned the globe.
ANDREY RUDAKOV / BLOOMBERG NEWS A customer uses her smartphone beside a large model dinosaur inside the Detsky Mir toy store on Znamenka Street in Moscow. Detsky Mir’s IPO raised US$355 million, and despite sanctions, investors spanned the globe.

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