TV INDUSTRY SUFFERS WORST SUBSCRIBER LOSSES IN U.S.
The number of Americans paying for TV fell in the third quarter, reversing a slight improvement and deepening woes for the industry. Subscribers to a traditional cable or satellite package declined by more than 1 million between July and September, the worst decline on record, according to research firm MoffettNathanson. Executives at both pay-TV providers and network owners have said growth in the online packages would eventually offset the declines elsewhere, a claim that seemed to come true in the second quarter, but that now looks more like a blip due to an increase in new homes than a trend.