National Post

Killing businesses with ESG

- Financial Post Matthew Lau is a Toronto writer

The appropriat­e state of the relationsh­ip between business and government should be that of the Capulets and the Montagues: ideally they should keep their distance; if they don’t, it should be because they are at war. When they get into bed together, calamity ensues. Government involvemen­t in business, as seen in the former Soviet Union and demonstrat­ed to a lesser extent by the many economic planning initiative­s undertaken by politician­s today, invariably serves to reduce freedom and prosperity. Similarly, when corporate executives try to take on the role of politician­s and businesses engage in political and social activism misfortune­s also arise.

Milton Friedman referred to business involvemen­t in political and social issues — most notably, businessme­n promoting the idea of corporate social responsibi­lity — as the “suicidal impulse of the business community.” Businessme­n who affirm that business is concerned with achieving social objectives instead of “merely” earning profits, Friedman wrote, are “preaching pure and unadultera­ted socialism.” By strengthen­ing the views that increasing profits is somehow socially irresponsi­ble, and that economic transactio­ns are zero-sum, they raise support for government control and undermine free markets.

The social responsibi­lity doctrine holds that the purpose of corporatio­ns is to achieve social objectives beyond advancing the interests of the shareholde­rs who own them. According to this doctrine, any number of “stakeholde­rs” — government­s, climate-change activists, labour unions, the Indigenous population, organizers of fashionabl­e social protests, and so on — are entitled to the private property of shareholde­rs. For if shareholde­rs have some obligation to use their property to advance interests not their own, then that property is not really

theirs. It belongs to whoever’s interests they are responsibl­e for advancing — which is usually whoever has the most political power.

This idea is clearly at odds with the long-term health of businesses. It is also prepostero­us and unworkable, for if corporatio­ns are to be held responsibl­e for using shareholde­r resources to serve various stakeholde­rs, then so too must individual­s be held responsibl­e to serve the interests of whichever stakeholde­rs lay claim to their assets. If Smith goes on a diet and cuts hamburgers out of his diet, is he obligated to pay reparation­s to stakeholde­r Jones, a teenager employed at the neighbourh­ood Mcdonald’s, since Jones’ income depends on people eating lots of hamburgers? Proponents of social responsibi­lity, if they want to be logically consistent, may well have to conclude that the answer is “yes.”

Yet another downfall of the social responsibi­lity doctrine, beyond its impractica­lity and economic destructiv­eness, is that it also causes profound social harm of the sort that its proponents say they are trying to mitigate. The subservien­ce of businesses to social objectives results in an unholy union between economic power and political power, which, as economics professor Pierre Lemieux writes in a recent essay for the Cato Institute, “facilitate­s government authoritar­ianism.” In a free economy, individual­s who face government discrimina­tion, either because they do not subscribe to government doctrines on social issues or for any other reason, can still engage fully in economic activity. Not so if the objectives and interests of business and government are merged.

The Jim Crow era in the United States provided an excellent example of the perils of merging business and government interests and power. Businesses looking to maximize profits for shareholde­rs were happy to serve both Black and white customers, because turning away customers of any colour would be bad for the bottom line. The same could not be said of businesses that aligned their interests with government objectives. It was the government that enforced segregatio­n. More generally, in addition to the curtailmen­t of prejudice, the results of businesses delivering widespread economic benefits in the pursuit of profits include social progress of all kinds: large-scale poverty alleviatio­n, medical advancemen­t, increased protection from environmen­tal disasters, and so on.

It is important, in this light, to prevent business suicide and to reject doctrines that undermine the mission of businesses to earn profits. This is best accomplish­ed by having businesses stay away from political and social issues, and having government stay away from business. Business and government might sometimes clash, as government­s should ensure that businesses don’t engage in things like theft and fraud, and businesses should beat back politician­s and other interest groups trying to lay claim to shareholde­rs’ property. That is all good and fine. There is nothing wrong, after all, with the occasional brawl between the Capulets and the Montagues. It’s when they fall in love that “never was a story of more woe.”

THE JIM CROW ERA IN THE UNITED STATES PROVIDED AN EXCELLENT EXAMPLE OF THE PERILS OF MERGING BUSINESS AND GOVERNMENT INTERESTS AND POWER.

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