National Post (National Edition)

Fixing Facebook to take ‘a few years’

- Bloomberg

the privacy of its two billion monthly users, and Missouri’s attorney-general is launching a wide-ranging probe into Facebook.

In the Vox interview, Zuckerberg defended Facebook’s advertisin­g-driven business model, saying that it wasn’t incompatib­le with serving people. He argues that building a service that connects people everywhere has to be available to everyone, and not all people would be able to pay otherwise.

“I don’t think at all that that means that we don’t care about people,” Zuckerberg said. “I think to the contrary.”

Before the Cambridge Analytica revelation­s, Facebook was already under heightened scrutiny, along with other social media companies, for failing to crack down on Russian meddling in the 2016 presidenti­al election. Zuckerberg said working on foreign interventi­on was going to be a “huge focus for us going forward.” Facebook has about 14,000 people working on security and community operations, he said.

This year will be a “big year for us for elections around the world,” he said, including midterm elections in the U.S., and other votes in India, Brazil, Mexico and elsewhere.

Zuckerberg also responded to criticism from Apple Inc. CEO Tim Cook about the company’s business model. Zuckerberg described Cook’s assessment that Apple has a more solid model because it sells products to users, rather than selling users to advertiser­s, as “extremely glib, and not at all aligned with the truth.” “If this is going to be a three-year process, then I think we’re about a year in already,” says Facebook chief executive Mark Zuckerberg of fixing Facebook’s security problems.

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