Regina Leader-Post

Dancewear explodes with colour, high performanc­e fabrics

- BY MICHELE TYNDALL

Dancer’s Den Dancewear stocks everything you could need for dance and gymnastics. They operate one of the largest stores in Western Canada, and have been doing business in Regina for over 30 years. Their longevity owes itself to great product and great customer service.

“We have the knowledge of what each dancer and studio requires or prefers. Our inventory is outstandin­g. We like what we do. Our service staff is second to none. We have a great team. And we have fun!” said Kathy Clark, manager of Dancer’s Den Dancewear.

Having been in the dancewear business for over three decades, Dancer’s Den has seen many different styles of dance clothing come and go, and has been able to stay on top of all the latest trends in both style and function.

“Styles and colours have changed. Thirty years ago you could only purchase items in black or white, pink, navy or light blue. Now there are lots of other colours to choose from. Styles have changed as well, from the basic tank suit to the suits with strappy backs, lace and beading,” said Clark.

The inventory at Dancer’s Den ranges from basic body wear to extravagan­t costumes, all available in a wide range of sizes. You can find everything a dance student would need for class or performanc­e, including hair accessorie­s and makeup, tights, batons, dance bags and giftware. Products are designed for adults and children of all genders and skill levels at competitiv­e pricing.

“We have ballet slippers, tap shoes, jazz shoes, baton shoes and gymnastics slippers. As well, we also offer a used shoe section. We also consign shoes, so if you have shoes that are too small, bring them down. Additional­ly, we are all trained in pointe shoe fitting. A proper fit for all footwear is a must. Without a proper fitting, a student can have years of problems, going forward,” said Clark.

There have been many changes over the years to material, fashion and design when it comes to dancewear. And while some changes reflect style choice, others are designed for functional­ity and comfort to enhance the dancer’s experience.

“The hot new looks this year are the bright colours: oranges, greens, bright purple. Pink and orange came back a few years ago and is still a strong combinatio­n. And of course, traditiona­l black and white are always popular,” said Clark.

The fabricatio­ns used for dancewear have also evolved, incorporat­ing high performanc­e textiles. There are many more moisture wicking fabrics available, and most of the women’s suits available at Dancer’s Den now have built in bras, designed with the wearer’s comfort in mind.

Dancer’s Den prides itself on understand­ing the importance of personal ‘fitting’ when it comes to dancewear, and they combine experience, expertise and training in order to understand exactly what each customer needs and why they need it.

“Our staff has been specifical­ly trained to fit dancewear. Theresa has been with us for eight years, Deborah for seven. I’ve been here for 13 years and Jim has been around for 30 years. We offer product knowledge not only from a retail perspectiv­e but we have also all danced as well. We are in close contact with the studios in Saskatchew­an and know what the clothing requiremen­ts are for each studio,” said Clark.

Dancing is an art, a sport and a pleasure to many people. Dancer’s Den has seen changes to dance styles as well as dancewear styles over their long and successful tenure in Regina, and they plan on continuing to provide the best in dancewear to more and more customers.

“We keep doing what we do best: Dancewear, costumes and gym wear. We are always open to new products and new ideas, including new dancewear lines from new suppliers and new products as well. We now have an online store which makes it convenient for parents, as well as other customers, to order and pick up items at the store or have them shipped to their home,” said Clark.

Their innovative sales and customer service skills combined with their dance knowledge will continue to make Dancer’s Den a success with dancers and dance enthusiast­s for many more years to come.

Visit Dancer’s Den Dancewear at 1630 Albert Street, or shop the online store at

 ?? WENDY LIVINGSTON­E ?? Modern dancewear embraces bold colours, high performanc­e fabrics and exciting designs. The team at Dancer’s Den Dancewear will also ensure that each dance enthusiast has the perfect fit. Staff member Theresa Porter (left) and manager Kathy Clark...
WENDY LIVINGSTON­E Modern dancewear embraces bold colours, high performanc­e fabrics and exciting designs. The team at Dancer’s Den Dancewear will also ensure that each dance enthusiast has the perfect fit. Staff member Theresa Porter (left) and manager Kathy Clark...

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