Factory Direct
Tesla
Since its beginning, Tesla has circumvented the traditional dealership model by having you buy the car direct from the company instead of through a third-party. Buying a Tesla feels a lot like buying a new phone at the Apple store. In fact, the two shops are usually across from each other in the mall.
The thing about most car dealers is that they’re independent and free to set prices — hence the driving across town to see if you can haggle for a better deal.
With Tesla, the price is the price. You can shop for a Tesla in one of its showrooms, take a test-drive, have a Tesla employee answer any questions, and then go home and order a Tesla from your laptop. Sure, you won’t get a deal, but you won’t worry you didn’t get a deal either, which is almost as satisfying.
The new entry-level Model 3 will bring this Apple-style car buying experience to the masses when it arrives at the end of this year.