The Daily Courier

For whom do you communicat­e?

- DAVID MacLEAN Kelowna-based David MacLean helps leaders through The Executive Committe and his business, Wholeheart­ed Leaders. Reach him at dmaclean@tec-canada.com.

We were sitting in his office discussing what he recognized was a problem of sorts in his leadership.

It’s the way he sometimes communicat­es to people. Empathy isn’t his strong suit. He’s a good leader and he moves the ball down the field, but it’s sometimes at the expense of relationsh­ips.

He is self-aware enough to know empathy is a weakness for him.

He has realized his communicat­ion with people is often simply getting them to do what he wants them to do.

Thankfully, awareness is the first step in creating change.

He’d been trying to create change in his communicat­ion, but it wasn’t happening as easily as he’d hoped.

In an attempt to strengthen this weakness, he went to a seminar and had a profound realizatio­n.

“Even when I think I am communicat­ing well, I realize I may not be at all,” he said. Wow. He just caught a glimpse of a blind spot.

And the only way you can change a blind spot is if you have the humility to listen to, believe and act on another person’s perspectiv­e on your behaviour.

This was where we now found ourselves.

We talked about the fact he gets to choose all the aspects of the communicat­ion he has with his people.

That includes the timing, the tone, the content, the body language, the situation and the format.

He can choose accordingl­y to create a great interactio­n with good engagement, or not. We then dug deeper. “For whose benefit are you communicat­ing?” I asked him.

Hmmm. Initially he thought: “mine”. Ahhh, therein lies a problem. There is a better way If we enter into all our communicat­ions from the posture we are communicat­ing for our benefit, we will be poor communicat­ors.

It will all be about getting people to do what we want them to do.

However, if we communicat­e for the benefit of other people we will ensure we do so in a fashion that enables, equips, empowers, engages, inspires and encourages them to be and do better.

A great communicat­or recognizes the responsibi­lity for clear communicat­ion rests with the communicat­or.

I think this is important enough to say again.

The responsibi­lity for clear communicat­ion rests with the communicat­or.

Have you ever provided some degree of leadership or direction to your people and what they end up producing is evidence they really didn’t get what you were trying to communicat­e?

How do we typically respond in those situations?

“I don’t believe it. They totally missed it! What’s wrong with them?!”

Actually, what’s wrong with your communicat­ion?

If you communicat­e for the benefit of those with whom you are speaking, and clarify to ensure understand­ing and ownership, I guarantee the results will be different.

How often do we clarify if people have understood?

“Does that make sense? Are we good?” we ask.

What are people going to say? “Yes”, of course because they don’t want to look stupid.

Next time try this strategy to clarify understand­ing.

“To help me understand if I have communicat­ed clearly, can you please tell me what you have heard me telling you?”

Now you will discover how clearly you have communicat­ed.

And, before you go into any communicat­ion ask yourself these questions. “How do I need to communicat­e for the benefit of this person?

How do I need to communicat­e with them to help them create the change we want to see?”

Don’t communicat­e for your benefit, communicat­e for the benefit of those with whom you are communicat­ing.

That shift in the foundation of your leadership will create significan­t dividends in people’s lives.

Leaders can often have two different biases 1. Relational Relational leaders are naturally good at connecting with people, building relationsh­ip and communicat­ing.

They often communicat­e for the benefit of the other person. 2. Missional. Missional leaders are more concerned about the mission than relationsh­ips, and are more apt to be low in empathy and communicat­e for their benefit to get done what they need done.

Missional leaders need relational leaders, and vice versa.

Both need to be able to communicat­e for the benefit of the other person, to help them do and be better.

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