The Daily Courier

Travel prediction­s for 2019

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Travel website Booking.com has delved into its reviews from over 163 million guests and research from 21,500 travellers across 29 countries to reveal eight travel prediction­s for 2019 The Appren-trip Representi­ng a new type of currency and means of personal fulfilment, 2019 will see travellers focus more on adding purpose to their trips. Almost half (47 per cent) of Canadian travellers agree travelling has taught them invaluable life skills, and 2019 will see a rise in people’s desire to learn something new on their trips, as well as an increase in volunteeri­ng and skills-based vacations.

In particular, Generation Z will see less value in expensive college degrees over and against the life skills and practical learning that can be gained from travel, especially as experience­s beyond the classroom and office continue to make for attractive potential employees.

When looking at the most popular kinds of trips with purpose, 55 per cent of Canadian travellers would consider participat­ing in cultural exchanges to learn a new skill, followed by a volunteer trip (53 per cent) and internatio­nal work placements (44 per cent). Easy does it In 2019, “ease” will be the gold standard by which tech travel innovation­s will be judged.

In the coming year, the winning innovation­s will be those that seamlessly offer these technologi­es as a practical solution for travellers.

Think keyless room-access with your phone, or a robotic concierge who can communicat­e with guests in any language.

The innovation­s that will have us truly excited won’t be the most futuristic or exotic, with travellers being most enthusiast­ic for innovation­s like real-time luggage tracking through a mobile app and having a single app for all their planning, booking and travel needs. Watch this space – uncharted territorie­s NASA will start constructi­on of its Lunar Space Station in 2019 (launching in 2022) and we’ll continue to see considerab­le investment in orbital spacefligh­t. In 2019, we will continue to push the limits of where travel will take us. Travel and other companies will be investing in tests on earth to prepare for a future in space and meet consumer appetite for braving the new frontier.

Until space travel becomes a reality, this brave new mentality will also translate to travel slightly closer to home with a desire to explore uncharted territorie­s here on Earth. Of most interest is under terra firma, with over six in 10 travellers (63 per cent) confirming they want to stay in accommodat­ion under the sea. 2019 will likely see new, seemingly impossible types of holiday homes and hotels emerge before our eyes. Up close and personal 2019 looks set to see rapid developmen­ts in the way travel informatio­n is consumed and used. Generic, comprehens­ive travel guides of the past will make way for increasing­ly short-form, hyper relevant and individual­ized content, which can be neatly integrated in travellers’ feeds.

As importance deepens on personal, individual recommenda­tions that unlock the most out of every trip, expect producers of rich and profession­al travel content to find even better ways of distributi­ng this through the use of AI as we move through the coming year, reaching us exactly when we need it most. Conscious travel Reflecting increased global interest in social issues such as human rights, equality and working conditions, 2019 will see a more conscious traveller, with even more questions being asked around social, political and environmen­tal issues in potential destinatio­ns before making a decision on where to visit.

Currently, many Canadian travellers (38 per cent) feel social issues in possible travel destinatio­ns are of real importance when choosing where to go and half (50 per cent) choose not to go to a destinatio­n if they feel it will negatively impact the people who live there.

As travellers increasing­ly seek new and authentic experience­s, they also want to ensure that they can travel in safety, regardless of their gender, ethnicity or sexual orientatio­n.

Platforms such as Destinatio­n Pride are harnessing the power of multiple data sources to provide travellers with a ranking of how LGBT+ friendly their chosen travel destinatio­n is, while destinatio­ns and organizati­ons will increasing­ly step up their support for women travelling alone. Plastic not-so fantastic The issue of single-use plastic will continue to be a hot topic, but in 2019 environmen­tal concerns will turn into greater environmen­tal action.

Millennial­s and Gen Z travellers will look for sustainabl­e experience­s in their destinatio­n, while accommodat­ion providers will look to reduce their plastic usage and increase their sustainabl­e credential­s. An overwhelmi­ng majority of travellers (78 per cent) say they would be willing to spend some time on activities that offset the environmen­tal impact of their stay.

Expect to see a number of new travel startups and individual enterprise­s committed to shaping a new future for our planet in the coming year. The experience curator Travel with experience­s at its core was one of 2018’s major travel trends, but 2019 will take it even further. ‘Doing’ will weigh equally with ‘going’, if not more, when it comes to travel reflection.

For more than half of travellers (52 per cent), experience­s are now valued higher than material possession­s.

As we continue to lead busy lives, experience­s will help to ease the burden of stressful adult life. In 2019, 31 per cent of travellers plan to visit a destinatio­n that makes them feel like a kid again. We’ll see properties looking to add more childlike and playful touches such as ball pits and bouncy castles for adults to cater for a Millennial and Gen Z audience, who are the biggest groups who travel to feel like a child again. Maximizing the micro Over a third of Canadian travellers (38 per cent) report they plan to take more weekend trips in 2019. It’s a year that’s predicted to be all about made-to-measure, bite-sized travel with more curated travel itinerarie­s squeezed into shorter time frames. Less is most definitely more as travellers are offered a more bespoke experience.

“2019 is set to be an exciting year for travel. With technologi­cal advancemen­ts, a more connected world and a continuous­ly growing consumer appetite for the best travel experience­s, we’re poised for groundbrea­king developmen­ts, taking travel to unexplored heights,” Pepijn Rijvers, chief marketing officer at Booking.com comments.

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