Trider’s brew­ery has the most Cana­dian of Cana­dian beers in com­pe­ti­tion

The Guardian (Charlottetown) - - FRONT PAGE - BY DAR­RELL COLE

Trider’s brew­ery of Amherst, N.S., has the most Cana­dian of Cana­dian beers in com­pe­ti­tion

An Amherst craft brewer can brag it has the most Cana­dian of Cana­dian beers.

Trider’s Craft Beer was named the win­ner of a #BrewPa­tri­otLove con­test hosted by Hal­i­fax-based Pro­pel­ler Brew­ing Com­pany as part of its 20th an­niver­sary cel­e­bra­tion.

While it never ex­pected to win, the so­cial me­dia hits Trider’s has re­ceived fol­low­ing the con­test has helped in­crease the pro­file of the year-old com­pany and its Brew-deau Cana­dian Cream Ale.

“It started out as some­thing fun and it has turned into some­thing huge,” Trider’s co-owner Scott Parker said.

“We didn’t think we were go­ing to win, we just had some fun with it. We’re re­ally ex­cited about this and to have our name go out in tweets and Face­book posts and have peo­ple talk­ing about us is huge.”

Con­sid­er­ing a lot of larger brew­eries were in the com­pe­ti­tion, Parker said it’s nice for a small craft brew­ery in Amherst to win top spot.

Pro­pel­ler Brew­ing Com­pany said in a news re­lease that the con­tes­tants were judged by or­di­nary Cana­di­ans on the name, its back story, how uniquely Cana­dian it is, pack­ag­ing, in­gre­di­ents and flavour.

Although it was a fun com­pe­ti­tion, Parker hopes it will suc­ceed in in­tro­duc­ing the Trider’s name to beer drinkers across the coun­try.

“I’m re­ally cu­ri­ous to see where this com­pe­ti­tion will take our name,” he said. “It was just re­leased yes­ter­day or to­day and al­ready I’m get­ting nu­mer­ous tweets and Face­book mes­sages about it.”

The craft brew­ery has come a long way in a very short time. Af­ter a soft launch last Septem­ber, the com­pany re­opened with a new sys­tem in De­cem­ber and has been go­ing non-stop since then.

“It’s been very busy,” Parker said. “We’re blown away at how well it has gone. We did not ex­pect to do this well and keep this busy this early. It’s so busy we’ve hired eight staff when we only pro­jected to hire two or three. Our pro­jec­tions are well over where we thought they’d be.”

The brew­ery is now listed with 36 NLSC out­lets in the prov­ince and has keg ac­counts in Hal­i­fax, the South Shore and around Amherst.

The re­tail out­let in the Amherst in­dus­trial park has also been very busy.

“The lineu-sp at the door ev­ery day I’m come in is pretty im­pres­sive,” he said.

It has three flag­ship lines, in­clud­ing the pop­u­lar Rod’s Red, Yel­low Beard and Sco­tia Pale Ale, as well as sev­eral sea­sonal brands such as Mac­can Maple and Honey Heather, made from Nap­pan honey.

“We need more tanks, that’s for sure and we’re toy­ing with the idea of a tap room, some place we can get prod­uct out other than from here,” Parker said.


Joe Pot­ter, from left, Sarah Parker and Scott Parker of Trider’s Craft Beer hold up bot­tles of Brew-deau Cana­dian Cream Ale that was named the win­ner of Pro­pel­ler Brew­ing Com­pany’s #BrewPa­tri­otLove con­test that is part of the com­pany’s 20th an­niver­sary cel­e­bra­tions.

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