Macy’s to hire 7,000 extra seasonal workers
Macy’s is hiring an extra 7,000 seasonal associates this holiday season, saying traffic in its department stores nationwide has been high.
The company said Friday that the hires will work on the sales floor and also fulfil online, pickup-in-store orders and do other operational jobs. Most of the jobs are part-time.
The news is encouraging and is in line with overall retail industry reports that have indicated a strong start to the season, with shoppers buying more than last year.
Macy’s needs a good holiday season after suffering 11 straight quarters of sales declines for a key measure. Macy’s, like many of its department store peers, has been hit hard from shoppers’ shift away from clothing and more toward experiences. And when shoppers do buying clothing, they’re going increasingly to so-called off-price chains like T.J. Maxx or online to Amazon.com. That has helped reduce customer traffic in the stores.
Macy’s has cut jobs and closed stores as well as embraced lots of strategies to differentiate itself. That means offering more exclusive fashions, expanding an offprice brand, and adding more gadgets to its stores. In October, it launched a loyalty program that it hopes will bring more shoppers through its doors.
“Macy’s has had a great start to this holiday season with high customer volume across our business,” said John Harper, Macy’s chief store officer, in a statement. “We are excited to be further expanding our seasonal workforce.”
Macy’s CEO Jeff Gennette told The Associated Press on Black Friday morning that customer counts were higher and business was better in the North and Northeast even with fewer promotions from a year ago. Last year, Macy’s had a lot of unsold merchandise from the third quarter that needed to be liquidated.
And cold weather helped fuel sales of items like coat and boots. He predicted that Macy’s would sell more than a million cold weather items on Thanksgiving and Black Friday combined.