The Hamilton Spectator

Too busy for Pokemon? These entreprene­urs will play for you

- EZRA KAPLAN

NEW YORK — Too busy with your real life to play the hit augmented reality game “Pokemon Go”? For a price, some entreprene­urs will play the game for you.

New ads are popping up on Craigslist nearly every day from people who say they will log on to your “Pokemon Go” account and effectivel­y run up your score while you are stuck at work or school.

On a recent afternoon, two 24year-old Pokemon “trainers,” Lewis Gutierrez and Jordan Clark, walked through Brooklyn’s Prospect Park with their eyes glued to their phones, tapping and swiping away to catch virtual Pokemon for clients paying about $20 per hour for the service.

Gutierrez, who described himself as a welder and writer, said he began by helping relatives with the game after it was released in the United States in early July. Then he put a post on Craigslist advertisin­g his services profession­ally.

He said he was immediatel­y inundated with requests and had to recruit Clark, a part-time wine purveyor, to help.

“I couldn’t even do it by myself,” Gutierrez said. “I had two phones. I was doing, like, 10-hour days and I got my friend Jordan to come along with me. And now it looks like we are going to have to hire another person. So it’s just been booming.”

The two college friends liken the service to dog walking and call themselves Pokewalker­s.

And they aren’t the only ones getting in the game. One trainer in London offers to boost your Pokemon account up to Level 20, which is very high, for a price of $185. Others offer Uber-like driving services with the promise of taking a player to some of the hottest Pokemon hunting grounds around the city.

Played on smartphone­s, “Pokemon Go” has been a phenomenon since its release. The game involves going to real-world locations to chase virtual characters from the classic Nintendo game.

Paying people to play a game for you might seem to defy common sense, but Gutierrez and Clark say clients come to them mainly for two reasons. They want to compete in the game at a high level, but don’t have time to roam the city and play all day. Or they are getting ready for a “Pokedate.”

“It’s a good first date for Tinder,” said Clark, referring to the locationba­sed dating app.

Some want to impress their potential love partners by being in the game at a respectabl­e level.

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