Michael Wolff could reap $7.4 mil­lion from Fire and Fury

The Hamilton Spectator - - A&E - BLOOMBERG

Michael Wolff may have al­ready reaped $1 mil­lion from his con­tro­ver­sial book about U.S. President Don­ald Trump and stands to earn $7.4 mil­lion or more if read­ers snap up copies now on the way to stores.

“Fire and Fury,” his ac­count of Trump’s first year in the White House, is sell­ing so fast that book­stores have run out and his pub­lisher is rush­ing to de­liver more.

Pub­lish­ing eco­nom­ics can be com­pli­cated, and de­tails of Wolff ’s con­tract aren’t public. Nei­ther the au­thor nor his pub­lisher, Henry Holt & Co., a di­vi­sion of Macmil­lan, re­sponded to re­quests for com­ment. But to get a rough es­ti­mate of what Wolff has made so far, let’s as­sume he gets 15 per cent of the book’s list price — a typ­i­cal roy­alty rate — and a $500,000 ad­vance.

In its first two days, Wolff ’s book, with a list price of $30, sold more than 29,000 hard­cover copies, ac­cord­ing to NPD BookS­can, which tracks 85 per cent of the U.S. mar­ket. Re­tail­ers also sold 250,000 ebooks, and 100,000 au­dio books, the pub­lisher told the As­so­ci­ated Press on Jan. 10. They go for $14.99 and $27.99.

Add up all those sales, mul­ti­plied by the prices, and you get rev­enue of $7.42 mil­lion. Sub­tract the ad­vance, and at 15 per cent he gets $1.11 mil­lion.

Wolff stands to make much more. While up­dated NPD sales fig­ures won’t be avail­able un­til Jan. 17, his pub­lisher said Thurs­day there are 1.4 mil­lion hard­cover copies in the pipe­line. If those sell, he stands to col­lect an­other $6.3 mil­lion.

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