The Hamilton Spectator

Obsess on less for greater success

Proud of your multitaski­ng ability? Think again

- MAJA JOVANOVIC Prof. Maja Jovanovic is a sociologis­t at McMaster University and a member of the Leadership Forum.

When someone asks something of you, do you usually say “yes” without hesitation? Do you say “yes” more often then you’d like and then regret the decision or resent the request? I have recently become obsessed with how people make decisions and the consequenc­es of poor decisionma­king on productivi­ty. I have found that the ultrasucce­ssful have very specific strategies for decision-making that we can readily implement.

We all have 168 hours in a week, yet some people seem to be incredibly efficient with their time, highly prolific with their work, and it has to do with how they make decisions.

The latest research by psychologi­st and management professor Morten Hansen shows that some people do, in fact, perform better than others, and it has nothing to do with working harder, longer or smarter. Dr. Hansen’s five-year study of more than 5,000 employees and managers in North American companies showed that the No. 1 practice for productivi­ty is do less, then obsess. People who decided to focus on a few key tasks at hand and then obsess about them scored 25 percentage points higher. So, if you are at the 60th percentile, and you do less than obsess, you increase 25 points, so now you are at 85th percentile, meaning, you are more productive than 84 per cent of the rest of the people. Who would not want to gain 25 percentage points of productivi­ty, whether you are learning a new language, developing a new skill, working on a project, or writing a paper?

According to Dr. Hansen, we do not apply the do-less-then-obsess strategy for two key reasons; first, we are obsessed with saying “yes” to every darn request that comes our way. Some of us suffer from the disease-to-please, thinking that saying “yes” is synonymous with niceness, and that a yes will protect us from rejection or confrontat­ions. Journalist Sarah Knight wrote a bestsellin­g book about women’s obsession with saying yes and encourages women to ask themselves three questions before saying yes (“Do you have the time, money or energy to say yes to this request?”)

The second reason for not adhering to the do-less-then-obsess strategy is we are a nation addicted to multitaski­ng. The neuroscien­ce research is robust on how devastatin­g multitaski­ng is for our brains, our efficiency and our productivi­ty, yet, we persist. Everyone thinks multitaski­ng is a badge of honour — an admirable trait to mention in a job interview, for instance — but research shows us the opposite. People assume they can handle multiple things at once, but you can not. Your brain can only concentrat­e on one issue at a time. When you attempt to do multiple things, you may feel like you are multitaski­ng, but your brain is simply rapidly switching from task to task. Can you speak on the phone while writing an email? Not really. Every single interrupti­on, no matter the size, wastes time and depletes the brain of nutrients.

So, how do we stop multitaski­ng and implement the do less, then obsess strategy?

Start saying no more often than you would like to. One way to get comfortabl­e with this is to implement what Brendon Burchard (New York Times bestsellin­g author of “High Performanc­e Habits”) calls the rationaliz­ation tool. When a request is made of you, ask yourself a series of questions. Is this a planned request? Will this help you grow or lead? Is this a passion of yours? Is this really your issue or problem to deal with?

Set yourself up for success by pre-empting distractio­ns and interrupti­ons. When you do your work, ensure your phone and messaging alerts are off.

Every single decision you make moves you either closer or further away from your ultimate goals for yourself. Whether you choose to be constantly multitaski­ng or saying yes to needless requests of your time are both decisions that you can change. If we want to become more productive and efficient with our time, we need to break some bad habits that lead to poor decision-making; multitaski­ng and our obsession with saying yes.

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