The Hamilton Spectator

An emoji puts some emotion back into our virtual communicat­ions

It’s important people know what you’re feeling — more important than what you are saying

- JAY ROBB @jayrobb lives in Hamilton and has reviewed business books for the Hamilton Spectator since 1999.

I take pride in having never put an emoji into a work email.

Nick Morgan says it’s time to swallow my pride and start sending out smiley faces.

“Yes, they run the risk of seeming childish,” says Morgan, a communicat­ions coach and author of “Can You Hear Me?”

“But they do let the recipient know what you’re feeling. And that’s incredibly important — way more important than what you’re actually saying.”

An emoji puts some emotion back into our virtual communicat­ions and helps reduces the risk of misunderst­anding and misinterpr­etation.

“The virtual world bleaches out human emotion and takes away one of the deep joys of human interactio­n — that sense of near simultanei­ty, when you and I are in sync, communicat­ing effortless­ly, immediatel­y and passionate­ly with hardly any sense at all of the distance between us.”

Morgan says virtual communicat­ions suffer five basic problems. There’s a lack of feedback, empathy, control, emotion and commitment.

“Humans crave connection and the virtual world seems endlessly social. But real connection, like decision-making, is based on emotions.

“Take the emotions out, and we feel alone more often than makes sense. The bonding that naturally happens when people meet face-to-face and size each other up, fall in love, find mutual interests, and so on, is lacking.

“And thus with thousands of Twitter followers, oodles of Instagram and Facebook friends, and a huge LinkedIn community, we’re still left endlessly chasing the junk food of connection online — likes, clicks and links that give us a passing thrill but no real sense of connection.”

Your employer won’t be shutting down the email system so Morgan has some practical fixes to make the best of what he calls a messy, imperfect and overwhelmi­ng impoverish­ed method of communicat­ion.

Lead off your email with a one sentence headline that clearly answers the “what’s in it for me” question that everyone asks when another email lands in our inbox.

Ruthlessly edit your emails. “Writing needs clarity, a point of view, a clear idea, hierarchic­al thinking and grace of expression.”

Practice restraint. Tell us something we don’t know but don’t tell us everything. “We only crave a little extra knowledge,” says Morgan.

Don’t send a hot email that stings with snark. Practice selfrestra­int. Sleep on an email before you hit send.

Never email a brick at the last minute, says Morgan.

“One of the most irritating features of modern digital life is the last-minute communicat­ion.” It’s the 50-page report or PowerPoint deck that lands in your inbox at 8:30 a.m. to be discussed at the 9 a.m. team meeting. “Don’t send last-minute reading bricks to others and don’t ready them if they come from someone else. That’s a rule we all need to live by.”

And if you want and expect a response to your email? Explicitly ask for it.

Morgan also offers strategies for improving conference calls, webinars and chat sessions.

“Our very human job now is to learn to put the emotional and the memorable back into this attenuated world that has sprung up around us, the digital dragon’s teeth we have sown and that have brought us virtual convenienc­e and speed — at far too high a price.”

 ??  ?? “Can You Hear Me? How to Connect with People in a Virtual World” by Nick Morgan, Harvard Business Review Press $39
“Can You Hear Me? How to Connect with People in a Virtual World” by Nick Morgan, Harvard Business Review Press $39
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