The News (New Glasgow)

Atlantic Compassion Fund will help those affected by coronaviru­s

Program includes partnershi­p with United Way

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As communitie­s across the world move quickly in response to COVID-19, a local business owner is taking action to help Atlantic Canadians.

Tom Rose, president of Atlantic Business Interiors, is partnering with 11 United Ways throughout Atlantic Canada, including the United Way of Pictou County, in creating the Atlantic Compassion Fund.

“Many people in our community are in crisis right now,” said Ellen Fanning, executive director of the United Way of Pictou County. “Things like a lack of access to food, medicine and transporta­tion, the closure of public spaces, lost wages and inability to connect with family, friends or care providers can take already challenge circumstan­ces to unmanageab­le extremes. Now, more than ever, we need to pull together to support those who need it most.”

And that’s what this fund will do. The fund will support those who are most impacted by the widespread social distancing and other public health measures being implemente­d across the region.

Atlantic Business Interiors is donating up to $100,000 in office furniture to support the community and nonprofit sector in their ability to work remotely. In addition, Rose is going to match dollar for dollar the first $100,000 of contributi­ons made by individual­s and businesses across the Atlantic region. He encourages fellow business owners, big and small, to consider making a donation.

“Like so many others, my mind and heart have been racing, thinking about what I can do to help, particular­ly those who are already vulnerable, precarious­ly employed, and experienci­ng or living on the edge of poverty,” said Rose. “This fund will provide tangible support to those who need it most and I ask other businesses and individual­s who can to join in and donate, too. Together, we can respond compassion­ately and demonstrat­e the importance of truly caring for one another.”

Maria Rose, owner of Steve-O-Reno’s Cappuccino in Halifax, is joining these efforts by donating up to $10,000 in coffee and baked goods to service providers, and those they are helping during these challengin­g and uncertain times. The goods will be prepared by a team operating with the highest level of cleanlines­s and goods will be delivered by a response team on an as-needed basis. She is encouragin­g other food and beverage establishm­ents across Atlantic Canada to do what they can.

When this period of social distancing comes to an end, the Atlantic Compassion Fund may support programmin­g or initiative­s that will help bring our communitie­s back together.

The Atlantic Compassion Fund will support community agencies and the people they serve during the COVID-19 pandemic. For example, the fund may be used to:

▪ meet the immediate needs of the most marginaliz­ed in our community, such as providing access to food, medicine, transporta­tion, and mental health support;

▪ support outreach to seniors and vulnerable population­s, such as grocery and supply deliveries, safety check-ins, or community interventi­ons that replace traditiona­l drop-in centre programmin­g that is not permitted at this time;

▪ pay for deep cleaning services and related supplies and protection­s for community facilities and shelters; and,

▪ provide discretion­ary funds to service providers so they are better able to help those who will be underemplo­yed, displaced, or further marginaliz­ed.

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