The Prince George Citizen

National events boost city’s economy

- Frank PEEBLES Citizen staff fpeebles@pgcitizen.ca

If you woke up this morning feeling a little smarter, a little sharper of mind, it could well be the city’s collective consciousn­ess at work.

Two national-scale brain-apoloozas are underway at the same time in the city. Northern FanCon (NFC) is waving the flags of popular culture at CN Centre while the Canadian Associatio­n of Science Centres (CASC) conference is pushing the buttons of science, technology, engineerin­g, art and math at The Exploratio­n Place.

These thinkfests are also lucrative for the local economy. It has triggered local money to be spent into the city’s economy, in the organizati­onal and operationa­l phases, and both also draw investment and human interactio­n in from outside communitie­s. In both cases, internatio­nal attention is now on Prince George.

“Hosting a national conference versus a provincial conference means that delegates are coming from all across Canada and at times the U.S. and overseas,” said Shirly Prokopchuk, the Meetings & Convention­s manager for Tourism Prince George.

“For the majority of these delegates, it will be their first time in Prince George. The first impression is what counts. On the tourism side, it is our job as ambassador­s of Prince George to provide that friendly, caring and positive experience, so that they will want to come back. With this means more visitors to Prince George which equals a increase in economic impact.”

The location that hosts the most impactful conference­s for the economy is the Prince George Civic & Convention Centre, due to its size and downtown location.

It played a major role in the 2015 Canada Winter Games, the annual BC Natural Resources Forum, and the biennial Council of Forest Industries convention and the Canadian Bioeconomy Conference and Exhibition.

CN Centre is another place that holds court for national gatherings, both sport and industrial.

“Hosting conference­s and convention­s on a national scope in Prince George has a huge impact on our local economy, from increasing the number of nonresiden­t delegates and exhibitors to an increase in additional spending on food, beverage, retail, entertainm­ent and activities,” said Prokopchuk.

“Between 2016 and 2017, we did see an increase in economic impact for the city directly related to meetings and conference­s being held at the Prince George Conference and Civic Centre. In 2017 alone, Prince George saw approximat­ely 10,225 nonresiden­t delegates and exhibitors attend events at the PGCCC, with the average nonresiden­t delegate spending approximat­ely $673 and the average nonresiden­t exhibitor spending approx. $1,586 (based on data from from PGCCC events manager Myles Tycholis). This increase is a combinatio­n of provincial and national conference­s.”

Prokopchuk added that local hosts are seeing another change in recent years.

These conference­s and convention­s are taking on more venues for their collection of meetings and events.

For example, the CASC conference is utilizing the Coast Inn of the North, Pacific Western Brewery and other locations as well as Exploratio­n Place for their programing.

NFC is likewise holding events in multiple arenas at the CN Centre complex, the Black Clover Banquet Hall, Shooter’s PubOspika, and more.

“Event planners are starting to look outside the box for their event,” she said.

“They want to spice up their delegate’s experience and leave them with a positive and exciting memory.”

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