MAC Cosmetics Viva Glam Sia

What it is: MAC Cosmetics teams up with another music superstar for its Viva Glam initiative. And this time the celebrity face is Chandelier singer Sia.

The Australian singer-songwriter follows in the footsteps of Miley Cyrus, Nicki Minaj and more to help create a lipstick shade that will help to benefit men, women and children living with and affected by HIV and AIDS.

The limited-edition release is a matte red lipstick that boasts a warm, vivid hue that’s “as loud as you dare to be,” according to the company’s website.

The MAC Viva Glam initiative dates to 1994, and every cent from the Viva Glam products go to benefit the cause.

What we say: While you may, or may not, need another red lipstick in your makeup drawer, it’s hard to skip a release like this one.

Not only does this lipstick go toward a very important cause, it also happens to have the perfect shade of red that’s sure to work with most (if not all!) skin tones.

The formula is pigmented and ultra-matte. While it takes a tad to dry, our tester found it was perfect when paired with a lightweight balm to ward off some of the creasing.

If you’re a fan of philanthropy — and a bold red lip, don’t skip this Sia-MAC release.

Where to get it : maccosmetics.ca; Hudson’s Bay What it will cost you: $22