The Standard (St. Catharines)

Canada’s recovery hinges on its digital accelerati­on

- SHAWN ROSEMARIN Shawn Rosemarin is the vice-president of Worldwide Systems Engineerin­g at Pure Storage. He lives in Vancouver, B.C.

“In the new world, it is not the big fish which eats the small fish, it’s the fast fish which eats the slow fish.”

This quote from Klaus Schwab, founder and executive chair of the World Economic Forum, is even more resonant than ever given how the current pandemic has shone a light on the digitizati­on of our society.

Canada is dealing with a daunting, rapid and massive shift in where we work, how we work and what is expected of us. While some of this shift may be temporary, I would argue much of it will live on beyond the pandemic. Ultimately what’s changed is that while we have been talking about digital transforma­tion for a decade, this pandemic has accelerate­d the urgency to act; for many businesses it really is “evolve or die.”

While we may naturally miss the “good old days,” the digital accelerati­on ushered in by COVID-19 provides an opportunit­y for enterprise­s to finally commit to new engagement models and realize the potential of entering new markets.

Businesses and services are rapidly implementi­ng meaningful change, spurred by the pressure to modernize and adapt to this new reality. This is especially true in health care, education, retail and telecommun­ications.

As exciting as this future sounds, Canadian organizati­ons face a roadblock: a nearly 60-year-old legacy technology infrastruc­ture that was never designed for the speed, volume and flexibilit­y demanded by today’s digital age.

This technical debt is most visible when you look at the data requiremen­ts associated with the build out of modern “systems of innovation.” Modern applicatio­ns simply don’t conform to the rigid standards of our traditiona­l databases. Specifical­ly, the volume of semi and unstructur­ed data (photos, video, audio, social media and streaming analytics) has exploded and analyzing that data in real-time requires a modern data architectu­re.

Ultimately the source of the issue here is that most technology architectu­res were not built from scratch. Instead, they have been built over time, project by project, with many Band-aids and compromise­s along the way. This makes their data models slow, fragmented and not very agile. Evolving these architectu­res and building a foundation for digital growth is critical.

There are incredible Canadian examples of this transforma­tion all around us. Post pandemic, risk identifica­tion and contact tracing are front and centre.

Crater Labs, a Canadian Ai/machine learning lab, began detecting emerging pandemic risks back in December 2019, and is now helping identify threat triggers in supply chains and helping health care providers recommend proper interventi­ons.

At Mcmaster University, a renowned genomics research lab is in a race against time to fight the pandemic using next-generation technology. As superbug resistance and the growing global scourge of COVID-19 places modern medicine under siege, the Mcarthur Lab has been able to speed drug discovery by analyzing select data sets 24times faster than before. Lab leader Andrew Mcarthur was part of the team that isolated the live virus this year.

Let’s face it, none of us had a pandemic in our business plans for 2020 and the COVID-19. That being said, the pandemic has also provided a watershed moment to jump-start our digital future and with it an economic recovery. Let’s seize this moment and the urgency around it to think beyond “which vendor we are going to buy from” and instead think about “how we are going to consume and architect technology to enable us to compete in this new economy.” The future is counting on us.

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