Vancouver Sun

So you want to want buy a Mustang

THE MUSTANG IS A CLASSIC CAR AND AN ICONIC BRAND FOR FORD

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But ranging in price from $20,000 to $100,000, how do you make the right choice?

“What Ford has done for the Mustang has made a classic car into a drivable new car,” said Dave Michnik, director of sales Lower Mainland. “Today’s modern Mustang is instantly a classic.”

“We are sponsors of the Greater Vancouver Mustang Associatio­n and we see the 50-yearold guys who had the classic Mustang as kids and then life caught up. With the family, the kids, and job changes all in the past, now they have come back to Mustang.” These buyers appreciate the classic feel of these 21st Century pony cars, which are comfortabl­e to drive, have all the modern amenities, and offer a wide model range. Model-wise, the iconic Mustang was the game changer for Ford. The brand started in 1964 and was originally conceived to target a female driver.

During the past halfcentur­y, the brand certainly has experience­d many changes and with the latest 2016 model, Mu stang sales have skyrockete­d.

Michnik explained. “One of its more popular features is that it is very easy to individual­ize the vehicle. For example; loud exhaust to special rims and even custom stripe packages, we can make it as unique as you want.” He noted.

“In the general conversati­on Mustang is the key, not the prices per say. People, when they see the car, don’t know whether it is $20,000 or $80,000, but when you say Mustang, you know the car instantly.

Today’s Ford Mustang continues to be the most attainable sports car in the Lower Mainland today.”

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