The Welland Tribune

Ex-Ignite chief says he got fired for curbing bills

- CHRISTOPHE­R PALMERI

Curtis Heffernan, a former president of Dan Bilzerian’s Ignite Internatio­nal Brands Ltd., sued the company claiming he was fired in June after refusing to approve his bosses’ extravagan­t expenditur­es.

Heffernan, a former Procter & Gamble executive, claims he called Bilzerian on expenses that included $15,000 (U.S.) for a ping-pong table, $40,000 for a rock-climbing wall and $130,340 on a Bahamian photo shoot.

Heffernan also claims in the lawsuit that the Vaughan-based company asked him to mischaract­erize a loan from a government’s coronaviru­s aid program as income. The lawsuit was filed Tuesday in state court in Los Angeles, according to the employment law firm Workplace

Justice Advocates which provided a copy. The filing couldn’t be immediatel­y confirmed on the court’s website.

A June report by the company’s auditors flagged expenses that were unusually large or appeared to be personal in nature, including an Ignite payment of 50 per cent of $793,000 for a yacht rental, $128,000 for a twonight stay in London and Instacart deliveries of razors, trash bags and laundry detergent, according to the lawsuit.

Bilzerian, the son of the felonious former takeover artist Paul Bilzerian, has been trying to build a lifestyle brand around his social media following. The so-called King of Instagram has tens of millions of fans who follow his posts, which historical­ly have involved wild parties, exotic locales and scantily clad women.

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