The Woolwich Observer

Digital informatio­n is largely permanent, but in most cases it shouldn’t be

- STEVE KANNON

NOT AS DURABLE AS, say, words carved into stone tablets, paper nonetheles­s feels more permanent than informatio­n in the digital age – just so many pixels flashing across a screen.

Many of us still resort to hitting “print” and putting a hard copy of documents into a file. It feels more real than digital informatio­n, even that stored locally on a computer hard drive, for instance.

Far from being ephemeral, however, digital informatio­n can be forever.

That’s especially true now that digital storage is cheap and ubiquitous, with backups of backups of the backup copies. Widely disseminat­ed, the informatio­n can be squirreled away in perpetuity. Not just can be, it is. (And that extends beyond the ever-growing reach of spy agencies, acting legally, if immorally, and illegally, of course.)

Spread around, much of the informatio­n remains accessible over time rather than being buried away in some form of paper storage facility, either indefinite­ly or to be destroyed at some interval. What goes online today will be there tomorrow. And the day after. And the day after that. And so on. Even if it becomes outdated, superseded or plain wrong (from the beginning or otherwise).

The Internet does not forget.

But the Office of the Privacy Commission­er of Canada (OPC) is looking to change that, concerned about the online reputation­s of Canadians.

In a new report, the commission­er calls for better tools that will help Canadians control informatio­n about themselves. The report proposes measures such as the right to ask search engines to de-index web pages that contain inaccurate, incomplete or outdated informatio­n, and the removal or amendment of informatio­n at the source.

“There is little more precious than our reputation. But protecting reputation is increasing­ly difficult in the digital age, where so much about us is systematic­ally indexed, accessed and shared with just a few keystrokes. Online informatio­n about us can easily be distorted or taken out of context and it is often extremely difficult to remove,” says Privacy Commission­er Daniel Therrien of the new report.

“Canadians have told us they are concerned about these growing risks to their reputation. We want to provide people with greater control to protect themselves from these reputation­al risks. Ultimately, the objective is to create an environmen­t where people can use the Internet to explore and develop without fear their digital traces will lead to unfair treatment.”

Current privacy laws afford us some right to ask for informatio­n to be de-indexed, which removes links from search results without deleting the content itself, under certain circumstan­ces. But the laws have to go much farther.

For its part, the commission­er’s office maintains that Canadians should also be permitted to easily delete informatio­n they’ve posted about themselves on a commercial forum, for instance a social media site. In cases where others have posted informatio­n about an individual, they have a right to challenge and seek amendment to demonstrab­ly illegal, inaccurate, incomplete and out of date informatio­n.

There have been plenty of recent examples about how old informatio­n – right, wrong or incomplete – can come back to haunt people. Beyond #MeToo, however, there are plenty of cases where a search engine query of your name (the proverbial “google yourself”) returns data you’d prefer others not see, from old, ill-advised social media posts (what happens in Vegas should have stayed in Vegas) to some items not on your résumé on your current job hunt.

There are a number of circumstan­ces which could potentiall­y be the subjects of de-indexing or takedown requests. For example, an adult may feel their reputation is harmed by controvers­ial views they held as a teenager and posted online. Other examples could include defamatory content in a blog; photos of a minor that later cause reputation­al harm; intimate photos; or online informatio­n about someone’s religion, mental health or other highly sensitive informatio­n, the report notes.

While the OPC suggests that search engines and websites have tools and policies in place to de-index informatio­n in response to individual requests, there may still be cases where complaints will be filed with the office.

Overall, tougher rules are needed. The commission­er points to right-to-beforgotte­n rules in Europe, but isn’t recommendi­ng that kind of “right to erasure” framework. Rather, the idea is to use current Canadian law as the basis for better protection of our online reputation­s. The issue warrants further investigat­ion.

“While it’s important to take action on de-indexing, we are also recommendi­ng that Parliament undertake a study of this issue. Elected officials should confirm the right balance between privacy and freedom of expression in our democratic society,” says Therrien.

He’s certainly not wrong, though it’s very unlikely the government will do what’s really right and necessary in terms of mandating sunshine clauses for most informatio­n, the automatic deletion of all but the most essential digital informatio­n – mostly government documents such as health records and the likes of banking informatio­n.

In that vein, the data mining by the likes of Google and Facebook should not only be discourage­d but actually outlawed, making such commercial abuses of people’s privacy a criminal code violation. That’s true even if there are far too many of us who willingly – if ignorantly – barf up way too much informatio­n online.

That’s goes double for the police state efforts of data collection that today go beyond anything imagined by the Stasi.

Instead, we’re going in just the opposite direction.

Legal experts advise that we think before we post: Always assume that your boss or a prospectiv­e employer could someday see that photo or comment. Your posting may be visible via friends’ and other acquaintan­ces’ social media. Always err on the side of safety and good judgment.

Don’t make assumption­s about privacy settings. Check them. Frequently.

Limit personal informatio­n: Be aware of what personal informatio­n you are entering when initially registerin­g. Many details of personal informatio­n are not required.

There are plenty of people looking to use and abuse your personal informatio­n, in both the public and private sectors. There’s no need to make it any easier for them.

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