Times Colonist

Times Colonist writes a headline for the ages

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Re: “Phoenix airport ups parking fees,” Nov. 4.

In 1929, Claude Cockburn, a journalist at The Times of London, allegedly wrote an article headlined: “Small earthquake in Chile. Not many killed.” For many years this was judged to be the headline least likely to tempt its subscriber­s to read the underlying story.

I think the Times Colonist has finally beaten this classic with its own entry: “Phoenix airport ups parking fees.”

Well done!

Rob Riddett Saanich

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