Burning Questions

The toke-friendly U.S. travel site Bud and Breakfast has expanded into Canada—and that’s just the beginning. We talked to CEO Sean Roby about the future of cannabis tourism in Toronto

People have been calling Bud and Breakfast the airbnb for stoners. Fair comparison?

It definitely started out like that, but we’re becoming more of an all-inclusive cannabis travel resource, and we now have about 100 places registered in Canada. We offer accommodations and experiences.

Like what?

There are wellness packages where the person might get a CBD-infused massage or take a cannabis yoga class. A chef might make a microdose-infused meal. Hosts have gotten really creative with stuff like sushi- and jointrolling classes.

the properties on your site are cannabis-friendly. What does that mean?

It totally depends. Some spots have a bud bar waiting when you get there. If you’re renting the Jerry Garcia suite in Aspen versus a luxury condo in Toronto, those are probably going to be different experiences.

Who uses the site? is it more than just stereotypical stoners?

Definitely. We have younger hostel backpackers but also doctors, lawyers, grandmas and grandpas.

What will cannabis tourism in toronto look like a few years down the road?

The urban centres in Canada are going to become just like Amsterdam. You’re not seeing cannabis users comatose on a couch. They’re sitting around talking, drinking coffee. Toronto is going to create health and wellness places: CBD juicing, cannabis yoga. People are going to become connoisseurs of cannabis the way they are with wine: they want to experience high-quality product without getting drunk (or stoned).