Toronto Star

Deal brings medical pot firm closer to customers

- ALEXANDRA POSADZKI

Tweed Marijuana Inc. has agreed to buy MedCannAcc­ess in an all-stock deal that will allow the medical marijuana producer to connect with its clients face-to-face via three community access centres in Ontario.

Publicly traded Tweed will also acquire a 33-per-cent stake in CannScienc­e Innovation­s Inc., a health science research company based out of the MaRS Centre in Toronto that is working with marijuana extracts to provide precise, standardiz­ed doses of medicinal cannabis. The company’s lead product in developmen­t is a mist that can be sprayed into the mouth.

Shareholde­rs of MedCannAcc­ess will receive $1.5 million in Tweed shares upon closing, plus another $4.24 million in Tweed shares provided that certain milestones — including internatio­nal expansion goals — are met.

Tweed has been on a purchasing streak recently. The Smiths Falls, Ont.-based company snapped up rival cannabis producer Bedrocan Cannabis Corp. in June in a friendly deal that the companies say will make them the largest licensed pot producer in the country.

Tweed says the acquisitio­n of MedCannAcc­ess will make it the first Canadian medical marijuana producer to have direct, face-to-face contact with its clients.

“Tweed has always placed a heavy emphasis on customer service,” CEO Bruce Linton said in a statement.

“Until today, that meant people could call us and talk to a customer care associate or find us on social media to learn more about our products and services. Now they can walk into a physical location and get that same level of service, face to face.”

MedCannAcc­ess opened the community access centres — located in medical buildings in western Toronto, Guelph and Hamilton, Ont. — roughly a year ago in order to help patients through the process of registerin­g with a licensed marijuana producer.

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