Toronto Star

Etobicoke lawn signs draw mysterious ire

Upwards of 1,000 emails sent to city, but how many people behind them?

- JACK LAKEY THE FIXER

A community uprising over lawn signs is brewing in Etobicoke, with dozens of people relentless­ly emailing the city to demand that they be removed.

Or is it just one person, fixating on a problem that exists only in their head?

The city believes it’s the latter — and so do we — after officials put far more time and effort into investigat­ing the complaints than they deserve.

Our inbox recently began filling up with email from alleged Etobicoke residents that were sent to municipal licensing and standards staff, along with numerous other city officials, demanding action on lawn signs.

The signs, for trades such as paving, roofing, pool services and renovation contractor­s, are technicall­y illegal. But the city has an informal policy of allowing them while the work is in progress and for a short time after. If they are a problem, it’s one that mostly resolves itself. Once their driveway is repaved or their roof fixed, most people take down the signs, if the contractor didn’t.

But judging by the emails to the city that we started getting a few weeks ago, it’s a crisis in Etobicoke.

At first we assumed one person managed to rile up a few neighbours to add weight to the issue. Some mentioned “300” offending signs. But as the list of senders grew longer, we began to notice oddities.

The names of the senders — upwards of 20 in total — sounded more like Toronto in the 1960s than 2018: James Graff, Mark Bowman, Jean Lewis, Henry Murhpy, Ken Black, Sandra Fink and June Campbell, to name a few.

The addresses are strange, and not one was Rogers, Bell or even Gmail. Instead, they are exotic-sounding sites like null.net, gmx.com or greenmail.net.

But the biggest tipoff that something’s hinky is the total absence of any other contact informatio­n, particular­ly phone numbers or home addresses.

So we started replying, asking over and over for a phone number or address or some other way to verify the authentici­ty of the sender.

The best we got was a reply from “Mark Bowman,” saying nobody will talk, and that “people are afraid because the MLS plays dirty pool.”

As our skepticism grew, we emailed Mark Sraga, director of investigat­ions for MLS, to ask about it. You could almost hear the long sigh in his reply.

STATUS: In a phone interview, Sraga said the email campaign started last summer, stopped for a while and then resumed this spring. He said the city has put a lot of effort into investigat­ing and verificati­on, including having its IT staff determine where the emails are coming from. IT concluded that the servers are in Europe and the U.S., but Sraga said they have not been able to specifical­ly identify the sender. “Whether this is one individual or two or three, we don’t know,” he said, adding that upwards of1,000 emails have been sent since it began. Due to the lack of identifyin­g informatio­n, they are considered anonymous complaints, he said, adding that the city does not usually respond to anonymous complaints. Enforcemen­t officials sometimes get in touch with people who put up the signs and ask them to get rid of them, if a complaint is legitimate, he added. But with MLS charged with enforcing the city’s vast range of bylaws, the signs are at the bottom of the priority list, Sraga uprising is overstated, to say the least.

What's broken in your neighbourh­ood? Wherever you are in Greater Toronto, we want to know. Email to jlakey@thestar.ca or follow @TOStarFixe­r on Twitter

 ?? JACK LAKEY ?? Although lawn signs for trades are technicall­y illegal, the city allows them as a way for small businesses to advertise.
JACK LAKEY Although lawn signs for trades are technicall­y illegal, the city allows them as a way for small businesses to advertise.

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