Toronto Star

Don’t panic over Netflix’s new rivals

There’s new competitio­n, but global growth should be enough to keep stock humming

- ELIZABETH WINKLER

Netflix is far and away the dominant player among streaming platforms. As rivals including Walt Disney and Apple have amped up investment­s and unveiled their own streaming plans, Netflix investors have appeared mostly unfazed— though they did falter a little when Disney announced its streaming plans last week, sending Netflix shares down 5%. On Tuesday, some of those anxieties resurfaced.

The company posted firstquart­er earnings of 76 cents a share, soundly beating estimates of 57 cents a share, and revenue of $4.52 billion—a 22% increase over the same period last year—compared with estimates of $4.5 billion.

On the subscriber front, which is the all-important metric for streaming platforms, it also beat estimates, adding 7.9 million subscriber­s overseas in the quarter, 31% more than in the same period last year. On the domestic front, however, the numbers were weaker. Netflix added around 1.7 million U.S. subscriber­s, compared with nearly 2.3 million in the same period last year.

That slowing growth in the domestic market is likely what caused investors to send the stock down in after-hours trading. Netflix also guided to lower-than-expected earnings for the second quarter: 55 cents a share, compared with the 99 cents per share analysts had forecast.

The lower guidance is due to a one-time, tax-related item. The larger concern for investors is whether Netflix can maintain its rapid pace of growth, especially in the U.S., as rivals edge their way into the crowded streaming space. The company sought to reassure investors that new entrants won’t affect its growth “because the transition from linear to on demand entertainm­ent is so massive and because of the differing nature of our content offerings.”

Companies such as Disney and Apple have strong brand names and big checkbooks; investors are right to worry somewhat. But investors already knew that domestic growth was bound to slow. The good news domestical­ly is Netflix doesn’t appear at risk of losing substantia­l share to upstart competitor­s anytime soon.

Meanwhile, internatio­nal growth continues to be strong. Netflix says it expects 5 million net subscriber additions in the second quarter, including 4.7 million internatio­nally. That is more or less in line with analyst expectatio­ns. With that internatio­nal growth, investors are unlikely to cancel Netflix for Disney+ anytime soon.

 ?? NOAH BERGER AFP/GETTY IMAGES FILE PHOTO ?? Netflix’s rivals, such as Apple, have strong brand names and big chequebook­s, and are able to get big industry titans like Steven Spielberg on board.
NOAH BERGER AFP/GETTY IMAGES FILE PHOTO Netflix’s rivals, such as Apple, have strong brand names and big chequebook­s, and are able to get big industry titans like Steven Spielberg on board.

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