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France’s Macron takes on Facebook’s Zuckerberg in tech push

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French President Emmanuel Macron is taking on Facebook CEO Mark Zuckerberg and other internet giants at a Paris meeting to discuss tax and data protection and how they could use their global influence for the public good.

Macron on Wednesday welcomed Zuckerberg and the leaders of dozens of other tech companies, including Microsoft, Uber, and IBM, at a conference named “Tech for Good” meant to address things like workers’ rights, data privacy and tech literacy.

The meeting comes as Facebook, Google and other online giants are increasing­ly seen by the public as predators that abuse personal data, avoid taxes and stifle competitio­n.

“There is no free lunch!” Macron joked to express his expectatio­ns of “frank and direct” discussion­s.

He said tech giants could not just be “free riding” without taking into account the common good. He called on them to help improve “social situations, inequaliti­es, climate change.”

Zuckerberg came to Paris after facing tough questions Tuesday from European Union lawmakers in Brussels, where he apologized for the way the social network has been used to produce fake news and interfere in elections. But the Facebook founder also frustrated the lawmakers as the testimony’s setup allowed him to respond to a list of questions as he sought fit.

Macron sees himself as uniquely placed to both understand and influence the tech world. France’s youngest president, Macron has championed startups and aggressive­ly wooed technology investors.

But Macron is also one of Europe’s most vocal critics of tax

schemes used by companies like Facebook that deprive government­s of billions of euros a year in potential revenue. And Macron has defended an aggressive new European data protection law that comes into effect this week. The so-called GDPR regulation will give Europeans more control over what companies can do with what they post, search and click.

Several companies took advantage of the meeting to announce new initiative­s.

Microsoft said it would extend the EU principles to its clients worldwide. Google committed US$100 million over the next five years to support non-profit projects, like training in digital technologi­es. Uber said it will finance insurance to better protect its European drivers in case of accidents at work, serious illness,

hospitaliz­ation and maternity leave. And IBM announced the creation of 1,400 new jobs by 2020 in France.

Aides to Macron acknowledg­ed companies like Facebook have become more influentia­l than government­s. The aides insisted that Macron isn’t trying to kiss up to such companies or let them whitewash their reputation­s through philanthro­pic gifts.

The aides spoke only on condition of anonymity as they were not authorized to be publicly named.

Privacy and taxes are among issues Macron was raising with Zuckerberg and the other tech executives in one-on-one meetings and a mass lunch Wednesday in the presidenti­al palace with philanthro­pists and politician­s.

 ?? AP PHOTO ?? Facebook CEO Mark Zuckerberg arrives to meet France’s President Emmanuel Macron after the “Tech for Good” Summit at the Elysee Palace in Paris yesterday.
AP PHOTO Facebook CEO Mark Zuckerberg arrives to meet France’s President Emmanuel Macron after the “Tech for Good” Summit at the Elysee Palace in Paris yesterday.

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