Vancouver Sun

Moscones make fashion a sister act

- ALEESHA HARRIS aharris@postmedia.com

Marina Moscone admits she has always been obsessed with fashion. After studying at The New School’s Parsons School, the Vancouver creative made a name for herself in the fashion world — including a several-year stint as the design director at Peter Som — before creating her eponymous collection with her sister Francesca. Now based in New York, Moscone reflects on her inspiratio­n and her esthetic.

Q When and why did you first get into fashion design?

A I don’t believe there was a particular reason or moment in time, it has just always been part of the trajectory of my life. Looking back, I’m sure people thought I was crazy, as everything for me growing up revolved around fashion — since I was three. I knew every designer, every collection and every milestone in fashion … before I hit the double digits. I watched Jeanne Beker host Fashion Television and Tim Blanks host Fashion File on Sundays like it was my religion.

Q How would you describe your design esthetic?

A My design esthetic is very much influenced by the woman I design for — a woman of strength and certainty who doesn’t need a lot of pomp and circumstan­ce to look and feel beautiful. I think she always has this natural romantic poise, and regardless of her mood that particular season — whether it’s slightly rebellious or elegantly ethereal — my collection­s often infuse architectu­ral silhouette­s, rich fabricatio­ns and paired down texture with no unnecessar­y, over-designed excess. There is a real poetry in designing clothes that echo a woman’s characteri­stics.

Q What inspires you?

A I am based in New York, where the surroundin­gs never cease to inspire. The places, the people, the buildings, the food and the culture, to name a few, are all a wealth of inspiratio­n. I also travel frequently — an ongoing source of inspiratio­n.

Q How did you time in Vancouver influence your sense of style or design?

A Vancouver was a real anchor towards understand­ing opportunit­y. Canada is a very culturally diverse, beautiful and accepting country. In Vancouver, I grew up with immigrant parents — an Italian father and South African mother. Vancouver afforded me what it afforded them, opportunit­y to work toward my dream.

Q What’s new for the season?

A For Resort 2018, you will see a lot of rich texture, sculptural silhouette­s and a beautiful marriage of colour. I develop all of my fabrics myself with my mills in Italy, and everything is made in New York. I really have to have my hands in the whole process.

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Marina Moscone

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