Vancouver Sun

ANDERSON: PLEASE PRADA, FORGO FUR

Gucci, Versace and others have already gone fur-free

- WENN

Pamela Anderson has called on Prada designer Miuccia Prada to stop using fur in the brand’s products.

The 51-year-old, who describes herself as a “naughty vegan” because she eats croissants in her adopted home country of France, has been a dedicated animal rights activist since childhood.

She often works with the nonprofit group People for the Ethical Treatment of Animals (PETA) to fight for the cause, and has once again teamed up with them in a bid to stop Prada’s fur output.

“I have long admired your creativity — and Prada’s timeless nylon bag — but I was disappoint­ed to learn from my friends at PETA that instead of going fur-free, Prada has chosen merely to reduce the amount of animal pelts that it sells,” Anderson wrote. “A ‘gradual’ reduction is no consolatio­n to animals who are languishin­g inside tiny cages on fur farms and being anally electrocut­ed and skinned alive for their fur right now. Please, I urge you to drop fur immediatel­y.

“‘Humane fur’ is like ‘merciful murder’: It doesn’t exist. Even in countries that participat­e in the fur industry ’s Origin Assured programme — which claims that animals are treated ‘humanely’ before they’re slaughtere­d — investigat­ions by PETA and other animalprot­ection groups have repeatedly shown that cruelty is rampant.”

Prada recently reaffirmed to PETA its commitment “to a gradual and concrete reduction in the marketing of these products which, to date, represent less than 0.1 per cent of the entire production.”

Anderson wants them to put an end to the practice entirely.

Other brands that have gone furfree recently include Burberry, Gucci, Versace, Michael Kors and Ralph Lauren.

It was also announced earlier this week that the Los Angeles city

A ‘gradual’ reduction is no consolatio­n to animals who are languishin­g inside tiny cages on fur farms.

council has agreed to ban the sale of fur in the city.

Anderson also suggested Prada officials meet with Dan Mathews, senior vice-president of PETA.

“(He) can help guide you and your team — in italiano fluente — toward a fur-free future. At the very least, please reveal the names of your fur suppliers so that the public can see what practices Prada is supporting by continuing to sell fur,” she noted.

 ?? GRANT POLLARD/INVISION/AP ?? “‘Humane fur’ is like ‘merciful murder’: It doesn’t exist,” says Pamela Anderson, who is urging Prada to end its use of fur.
GRANT POLLARD/INVISION/AP “‘Humane fur’ is like ‘merciful murder’: It doesn’t exist,” says Pamela Anderson, who is urging Prada to end its use of fur.

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