FEELING BRAND NEW
Free haircuts for those in need
We’ve all heard the saying, “Don’t judge a book by its cover.” And yet, time and time again, we do just that. And it’s not just with books, either. It’s easy to criticize or judge a person, at first glance, purely by their outward appearance. After seeing this happen time and time again in Vancouver’s Downtown Eastside, local barber Alysha Osborne set out to change the way people view residents of the controversial neighbourhood that she called home. And she decided to do it, through haircuts.
We caught up with Osborne to chat about is her project 2 Paycheques Away, her new book and how a haircut really can change someone’s life.
Q When did and why did you come up with the idea for the 2 Paycheques Away project?
A I knew I wanted to do something to give back in the summer of 2017. I was living in Gastown and had a connection with the DTES from stories of my stepmother’s time there in her early 20s. The push to actively start the project was listening to someone say “get a ____ job.” It was toward someone I sat and spoke with on a daily basis. I was disgusted by the idea that we have gotten to a point where talking to someone like that can be socially acceptable and even a laughing matter to some.
Q For those who aren’t familiar, what does it involve?
A We provide free haircuts for those living on the DTES. And, at their discretion, (we compile) before/after photos and bios. Our goal is to tell their stories, personalize them and change the stigma of the people living in that area.
Q Why do you think it’s so important to change the way people view residents of the DTES?
A For anyone who has never lived or used resources on the DTES, think about what you “know” or have heard about it. What’s your first reaction or thought? Now put yourself in their shoes.
Q What is the most common reaction after someone receives one of your haircuts?
A A smile. We were very careful not to instruct posing during photos. Just look at the camera. That way it speaks for itself on what only a haircut can do for someone.
Q And why did you want to have the experiences photographed?
A It made it more personal and relatable. Putting a face to the story helps tell a much bigger story.
Q What made this the right time to create a book?
A The idea was always there, but as the project accelerated, it took shape on its own. Barber & Co’s sponsorship was a large part of it. They’ve been a big help to us achieving our goals.
Q Lastly, what do you hope people take away from the project, both readers and participants?
A For readers, a better knowledge and understanding of the DTES. We’re all the same at the end of the day. I’d like to encourage more positivity revolving around the DTES. For participants, knowing there’s still people who care for them and are fighting to make a better change. In life, no one should feel left behind.