Waterloo Region Record

1980s on the runway

Before Fashion Week became global, it was just about the clothes

- Robin Givhan

Forty years ago, Fashion Week in New York was focused on the clothes. Not celebritie­s. Not streetstyl­e stars. Not social media. Guests gathered in the often dingy showrooms around Seventh Avenue and photograph­ers took their places along the runway. And the models walked. They sold the clothes with a knowing nod or jaunty strut.

The audience was filled with retailers, magazine editors and newspaper journalist­s from all around the country. Back then, there was no digital media, but there was an awful lot of print media representi­ng the big cities on both coasts as well as lots of mid-size cities in between — places like Detroit, Cleveland and Kansas City, Mo.

The fashion world was small and clubby. Its members set the style agenda. And the news was disseminat­ed in an orderly, controlled manner. It didn’t matter where you lived. Everyone — every woman — took part in the same fashion conversati­on.

Today, the industry is global, the audience is expansive and the conversati­on is lively but fractured. As the Fall 2017 womenswear collection­s roll out this month in New York — followed by debuts in London, Milan and Paris — design houses will roll out their wares to a live audience that numbers in the hundreds. Some shows will be live-streamed and accessible to anyone with an Internet connection. And by the time the last model has sashayed off the runway, the entire extravagan­za will be posted to Instagram.

Many of the changes are for the better. More people have access to thoughtful­ly designed clothes. The industry makes a more substantia­l contributi­on to the economy. It helps to shape and define our culture for the future. And it still has the capacity to make people dream.

Fashion is more profession­al now, but also more corporate. In some cases, it has to answer to Wall Street, and so the stakes are higher. A lucrative new idea is knocked off in the blink of an eye with few consequenc­es. Department stores have consolidat­ed and are under pressure as everything from e-commerce to fast fashion degrades the integrity of the old system. And at a fashion show, you’re more likely to meet a social media influencer from Detroit than a journalist from one of that city’s daily newspapers.

The following are volunteer opportunit­ies in Kitchener-Waterloo. For more informatio­n, call the Volunteer Action Centre in Kitchener at 519742-8610 or check the website at www.volunteerk­w.ca.

The Volunteer Action Centre of KW & Area is looking for Youth Impact Group Facilitato­rs for the EPYC2017: Inspire Action cohorts in Kitchener (April 23 and May 6) and in Waterloo (April 29 and May 13). Each volunteer would be responsibl­e for a group of four to five students. Under the guidance of staff, you will encourage positive discussion at your table, facilitate small group activities, and ensure participat­ion from each youth in your group. Think of it as a short-term mentoring position. Volunteers can ideally do both dates of a city cohort to strengthen group dynamics. Interested volunteers please contact Lily at lily@volunteerk­w.ca.

SHORE Centre is currently accepting applicatio­ns for volunteer members of our board of directors. If you are interested in bringing your skills and experience to the governance of a prochoice, sex positive, inclusive and accessible organizati­on, please get in touch. The SHORE Centre board meets monthly on Monday evenings and board members participat­e in fundraisin­g and others events as needed over the calendar year. For more info contact Lyndsey at director@shorecentr­e.ca.

Are you a positive, outgoing individual who wants to make a difference in someone’s life? Adults In Motion (AIM) is looking for individual­s who can work independen­tly with our participan­ts doing various activities, also be able to work as part of a team with staff and other volunteers. No special talents needed — just a big heart and some extra time on your hands. Contact aimvolunte­erswr@gmail.com for more informatio­n.

 ?? JOHN MCDONNELL/THE WASHINGTON POST ?? Ralph Lauren, wearing a preppy crewneck pulled over a Polo shirt. preps a model in his showroom for a photo shoot in March 1980 during Fashion Week.
JOHN MCDONNELL/THE WASHINGTON POST Ralph Lauren, wearing a preppy crewneck pulled over a Polo shirt. preps a model in his showroom for a photo shoot in March 1980 during Fashion Week.
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