Waterloo Region Record

Montreal startup Element AI scores financing

- David Paddon

TORONTO — A Montreal startup says it is getting US$102 million from Microsoft, Intel and several other investors to fund the company’s goal of becoming a leader in artificial intelligen­ce, an industry seen as becoming an increasing­ly important part of the Canadian economy.

The financing, which comes eight months after Element AI launched, is expected to create 250 jobs in Toronto and Asia by January, CEO Jean-François Gagné said Thursday.

Gagné said Element AI’s goal is to create a Canadian publicly listed company that brings AI capabiliti­es to traditiona­l industries, such as manufactur­ing and financial services. As an example, Gagné said AI can use vast amounts of data from sophistica­ted cameras and sensors to make robotic manufactur­ing more aware of its surroundin­gs and easier to adapt to changes.

“Which means that you can then personaliz­e and adapt products faster and cheaper. We’re pretty excited about what’s going to happen there,” he said. “As they depend and run their business more and more on artificial intelligen­ce, that advantage will become a key critical factor of their success in the market in the very near future.”

The financing, led by the Data Collective venture capital fund, also comes from National Bank, Business Developmen­t Bank of Canada and Fidelity Investment­s Canada.

Gagné credits California­based Data Collective with helping Element AI line up tech-savvy investors such as South Korean conglomera­te Hanwha Investment and Nvidia. “These guys are unlocking for us a global market and are going to enable us to be taken seriously in all these other areas.”

Confidenti­ality pacts prevent Element AI from saying how much it received from each investor or how much of the total equity was bought by new investors.

Gagné co-founded Element AI in October with fellow entreprene­ur Nicolas Chapados, the Real Ventures fund and Yoshua Bengio, an AI pioneer and professor at the Université de Montréal.

Bengio is part of a team of more than 20 professors at all of Canada’s major artificial intelligen­ce labs that are collaborat­ing with Element AI.

The company employs more than 100 workers, Gagné said.

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