Waterloo Region Record

Three technologi­es that are changing how the real estate industry works

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The emergence of the internet, social media and online property listings has dramatical­ly changed how real estate is bought and sold. Now, developmen­ts in the fields of artificial intelligen­ce, virtual reality and geospatial technology are revolution­izing the industry even further. Here are three types of technology currently shaping the real estate business: 1.Virtual reality (VR). VR technology is changing the real estate game by allowing potential buyers to go on 3D virtual tours of properties they’re interested in. Real estate agents can also use virtual staging to show what unfurnishe­d homes would look like with furniture. 2.GPS technology. Real estate websites and mobile apps use geo-location tags to show homes for sale near your location and reveal how close properties are to amenities like grocery stores and schools. Geospatial tools also allow real estate profession­als to analyze property value based on location and view trends in house sales in particular areas. 3. Artificial intelligen­ce (AI). AI is being used to develop chat bots that act as a virtual real estate agent and guide you through the buying or selling process. AI software also helps real estate companies to identify potential buyers and use targeted ads to attract their attention. With these technologi­es becoming available to buyers, sellers and agents alike, it’s increasing­ly possible to search for and invest in properties all over the world. These days, a computer and smartphone are all you need to explore real estate prospects across every corner of the globe.

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