Waterloo Region Record

Brisk Synergies acquired by B.C. firm

Traffic analysis software company’s 14 employees to stay in Waterloo area

- BRENT DAVIS bdavis@therecord.com Twitter: @DavisRecor­d

WATERLOO — Brisk Synergies, a Waterloo-based company specializi­ng in automated road safety analysis, has been acquired by a firm headquarte­red in British Columbia.

Transporta­tion engineerin­g firm Transoft Solutions Inc. develops specialize­d planning, simulation, modelling and design software for the aviation, transporta­tion and civil infrastruc­ture sectors.

Brisk Synergies, founded in 2013 by a pair of University of Waterloo grads, develops software that provides continuous analytics on traffic video to help to prevent collisions and to improve road safety.

The cloud-based Brisk platform analyzes and reports on traffic flow and near-miss collisions from video-monitored intersecti­ons in cities around the world, including Toronto, Montreal, Atlanta, Denver, Bogota, Zurich and Mumbai.

The data analysis can quickly identify problems and potential solutions, allowing planners and engineers to make more in- formed decisions.

“We are impressed with the advanced technologi­es Brisk has developed and its highly skilled team of researcher­s and developers,” Transoft Solutions president Milton Carrasco said in a news release.

Brisk has 14 employees, and will remain in Waterloo.

Jessie Gill, vice-president, corporate marketing for Transoft, said in an email that Brisk will become a Transoft Solutions company but will retain its name for now, pending a rebranding review.

“Brisk’s expertise in machine learning and vision analytics is valuable to Transoft’s future product developmen­t and it also allows us to provide our customers with an extensive suite of products with a focus on road safety,” Gill said.

“We are very excited to be part of Transoft,” Brisk chief executive officer Charles Chung said in the release. “By teaming with the highly seasoned team at Transoft, I strongly believe Brisk will strengthen its product line and deliver higher-value innovative road safety solutions to our existing and new clients.”

Chung will become vice-president, transporta­tion safety, with Transoft. Brisk’s chief scientist, Luis Miranda-Moreno, is also an associate professor in the department of civil engineerin­g at Montreal’s McGill

University.

Transoft’s software is used in more than 130 countries. Headquarte­red in Richmond, B.C., it has offices in Sweden, the United Kingdom, the Netherland­s, Australia, Germany, India, Belgium, and China.

 ?? CNW GROUP/TRANSOFT SOLUTIONS INC ?? Charles Chung, left, CEO of Brisk Synergies, and Luis Miranda-Moreno, right, the company’s chief scientist, with Milton Carrasco, president and CEO of Transoft Solutions, which has acquired the Waterloo-based company.
CNW GROUP/TRANSOFT SOLUTIONS INC Charles Chung, left, CEO of Brisk Synergies, and Luis Miranda-Moreno, right, the company’s chief scientist, with Milton Carrasco, president and CEO of Transoft Solutions, which has acquired the Waterloo-based company.
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