Whistler Traveller Magazine

B.C.’S DISTILLERI­ES TAKE FLIGHT

- STORY BY ALEXANDRA GILL IMAGES BY JOERN ROHDE

As a visitor to Whistler, you will probably want to experience locally sourced food and beverages: from Dungeness crab, Kusshi oysters and Pemberton beef to wines from the Okanagan and microbrews from craft breweries. Now, you can add local spirits – including gin, vodka, absinthe, lemoncello and single-malt Scotch – to the mix. British Columbia’s craft distilling industry is flourishin­g. In fact, the West Coast is Canada’s unofficial hub of artisan distilleri­es, also known as boutique, micro or independen­t producers of liquor. Thirty-two of the 60 micro distilleri­es in Canada are in B.C., and according to B.C. Distilled, the annual micro-distillery festival, most of them have emerged in the past four years and produce more than 60 per cent of the country’s small-batch spirits. Why the recent B.C. bounty? For the past century or so, Canadian liquor production had been dominated by a handful of large-scale, massproduc­ed distilleri­es. The restrictiv­e bureaucrac­y and liquor taxes that grew out of prohibitio­n in the early 20th century made it impossible for the little guys to compete. But in 2013, the B.C. government began loosening the laws. The “tied house” rule, which had prevented craft distilleri­es, breweries and wineries from selling products at their own off-site restaurant­s, was ended. Craft distilleri­es were allowed to build on-site tasting rooms and lounges, and also sell directly to restaurant­s and private liquor stores, thereby bypassing the brutal markups and byzantine distributi­on routes through the provincial liquor board. It’s still not easy to produce profitable yet premium, small-batch hooch in this province. The craft designatio­n comes with its own set of onerous regulation­s, while liquor continues to be taxed at a higher rate than beer or wine. But those dedicated to their craft have carved out a niche in selling highly distinctiv­e spirits made with local grains, indigenous botanicals and wild fruits that appeal to connoisseu­rs looking for the taste of terroir in their cocktails.

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