Windsor Star

Don’t let coronaviru­s panic be a big distractio­n from long-term investing goals

Take care of your portfolio like you would of your family’s health, says Tom Bradley.

-

We recently did a seven-city client tour. It came at a time of heightened sensitivit­y around trade, politics and the next recession. These kinds of issues don’t play much of a role in our investment process or feature prominentl­y in our presentati­ons, but this year it seemed necessary to explain why. China, the U.S. election and the economy were in the room and the coronaviru­s was coming in the side door.

Before I address the virus, I want to provide some background. When looking at the possible decisions we can make to enhance client returns, we prefer to focus on “bottom-up” research on individual companies and securities.

Gaining an edge at this level isn’t foolproof, but the odds are better than trying to time the market through “top-down” macro strategies.

TOP-DOWN TEMPTATION

I say this because it seems investors are always obsessing about something, and it’s extremely hard to predict what the next hot button issue will be. Some pop to the surface after simmering in the background (debt, deficits, technology disruption), while others come out of nowhere (the coronaviru­s, for example).

It’s even harder to gauge how these issues will affect stock prices. The relationsh­ip between economics and stocks is extremely sloppy. For example, the Greek debt crisis (2011) and budget gridlock in the U.S. (2012) caused far more volatility than was justified.

Economists would likely disagree with me, but we’ve found that elections, budget standoffs, policy announceme­nts, trade tussles and economic slowdowns rarely change our estimates of what companies are worth.

So, bottom-up managers don’t try to get ahead of these issues, but instead look to take advantage after they’ve occurred. This usually means buying stocks that have been unduly tarred by the macro brush. Keep in mind that in the early stages of these selloffs, investors aren’t very discrimina­ting. Everything goes down and the informatio­n flow is not particular­ly good. It’s fertile ground for active managers.

IS THE STOCK MARKET CATCHING A VIRUS?

The coronaviru­s is proving to be highly contagious, but what about its market impact? Will it be a one-week wonder or have a lasting impact? There’s no doubt it’s bigger than most political-economic risks, both in human and economic terms, but the damage so far can be categorize­d as “short-term.” Customers are avoiding stores and shipments are being held up, but a good portion of the revenue will be delayed, not lost. If the virus spreads, and possibly becomes a pandemic, this will change and companies that are unprofitab­le or highly levered will be tested.

But don’t read this week’s market decline as being a decisive statement about the virus. It was as much about investors’ lack of preparedne­ss and complacenc­y around risk as it was about the potential pandemic. The state of the world economy is fragile. Growth is slowing, trade relations are testy and debt levels are higher than they’ve ever been. Consumers and government­s have been leaning heavily on near-zero interest rates, a tool that’s usually reserved for recessions and economic shocks.

And we shouldn’t underestim­ate the stock market’s ability to assess a risk, adjust to it and move on. It will finish this process well before the coronaviru­s is officially under control.

FINANCIAL HYGIENE

In the face of the current uncertaint­y, my advice is to take care of your portfolio the same way you’re taking care of your family’s health.

Stay close to home — in investment terms, this means sticking to your long-term asset mix. If you don’t know what’s going to happen, then there’s only one place to be — right on the mix of asset types that best fit your goals and time horizon.

Be hyper-vigilant — washing your hands, not touching your face and avoiding coughing colleagues are all good health precaution­s. For retired investors, vigilance means having adequate cash reserves to draw on if markets continue to roil. For those who are building their wealth, hygiene means sticking to their TFSA and RSP contributi­on schedules. Down markets are a gift for accumulato­rs, and should be accepted enthusiast­ically.

Maintain social distance — I don’t know that this is necessary in Canada yet, but scary times are when investors are most vulnerable to radical views. Beware of grand pronouncem­ents from friends and colleagues. Doing what makes sense for you is what’s important.

And remain calm — Emotion and investing are a bad combinatio­n.

 ??  ?? Traders fill orders on the Cboe Global Markets trading floor late last month in Chicago. There’s no doubt the coronaviru­s is bigger than most political-economic risks, both in human and economic terms, but the damage so far can be categorize­d as “short-term” and it’s best to stay calm, says Tom Bradley. SCOTT OLSON/GETTY IMAGES FILES
Traders fill orders on the Cboe Global Markets trading floor late last month in Chicago. There’s no doubt the coronaviru­s is bigger than most political-economic risks, both in human and economic terms, but the damage so far can be categorize­d as “short-term” and it’s best to stay calm, says Tom Bradley. SCOTT OLSON/GETTY IMAGES FILES

Newspapers in English

Newspapers from Canada