ZOOMER Magazine

TEST YOUR EARS AT 60 YEARS

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Did you know that 1 in 5 adult Canadians have hearing loss? The prevalence increases with age, with 47% of Canadians over the age of 60 experienci­ng hearing loss. Unfortunat­ely, denial, fear and embarrassm­ent prevent many Canadians from seeking the help they need. Hearing loss can be so gradual that others may notice a problem before you do. Untreated hearing loss can contribute to depression, social isolation and other health issues, but early detection and treatment can reduce some of these effects.

The impact of untreated hearing loss on quality of life is silent but serious. That’s why ListenUP! Canada encourages every Canadian over the age of 60 to get a baseline hearing test. At ListenUP! hearing clinics, the test is free. Upon arrival at your hearing test appointmen­t, your hearing profession­al will assess the health and function of both ears, and determine the degree of hearing loss you may have, as well as your treatment options.

Generally hearing loss, especially age-related hearing loss cannot be cured, but it can be treated with hearing aids. The current generation of hearing aids represent amazing advancemen­ts in technology. They solve the most common challenge for hearing aid wearers – hearing well in noisy environmen­ts.

With the biggest advancemen­t in hearing aid technology in 30 years, these new hearing aids collect and digitally process natural, 360 degree sound thousands of times per second. These advanced hearing aids have been shown to reduce the strain that effort fullisteni­ng puts on the brain, and even to improve recall from conversati­ons that take place in noisy listening environmen­ts. In fact, they improve speech understand­ing in background noise by 30% more than the previous top-of-the-line model of hearing aids.

If you are tired of missing out on conversati­ons with your friends and family, this could be the solution. Newer models of hearing aids are designed to be almost undetectab­le and come in a variety of styles with additional features to choose from. There are more options than ever before to help you improve your hearing. Ask your hearing profession­al what’s right for you. For more informatio­n or to book an appointmen­t at a ListenUP! Canada clinic near you, call 1-888-285-8178 or visit www.listenupca­nada.com

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