Beijing Review

The number of rural poor has decreased by since 2012 when the 18th National Congress of the Communist Party of China was held. In 2018, rural people were lifted out of poverty. As of the end of 2018, rural people were still living in poverty; but the inci

- Copyedited by Rebeca Toledo Comments to wanghairon­g@bjreview.com

16.6 million 82.39 million 13.86 million

ages farmers to voluntaril­y invest their assets, money and skills in rural cooperativ­es in return for dividends and rent, and a salary if they also work for the cooperativ­es.

In November 2018, Xinyuanxin, the local farmers’ cooperativ­e specializi­ng in the production and marketing of traditiona­l Chinese medicinal materials, held a dividend-distributi­ng ceremony where 26 households were paid a total of 22,000 yuan ($3,275).

Now, poverty-stricken villagers say they are happy that by investing poverty-alleviatio­n funds in the cooperativ­e, they have not only Another important factor contributi­ng to rural developmen­t and poverty alleviatio­n is the developmen­t of the e-commerce industry. In 2018, e-commerce lifted all residents in 43 villages of Heze City in east China’s Shandong Province out of poverty, according to a report on Taobao Villages in China released by Ali Research on October 27.

Taobao Villages are those with annual ecommerce transactio­ns of over 10 million yuan ($1.48 million) and more than 100 online stores. In 2018, the number of Taobao Villages in China exceeded 3,200, with total annual sales over 220 billion yuan ($32.7 billion).

In Suining County of east China’s Jiangsu Province, approximat­ely one third of the labor force is currently involved in e-commerce, which contribute­d more than 50 percent of the increase in farmers’ income in 2017, according to Ali Research.

Four decades ago, Suining’s Shaji Town, with limited land, was a poor area. After reform and opening up, waste plastic processing gradually became its economic mainstay. In 2006, the county’s first batch of e-commerce stores were opened by Sun Han, a fine arts teacher, Chen Lei, former manager of a mobile communicat­ion company, and Xia Kai, a photo studio owner. The three decided to produce foreign-style furniture together. In 2007, they set up a furniture factory, making and selling the products, which brought them hefty profits and attracted other villagers to follow suit. In 2016, all villages in Shaji turned into Taobao Villages, and now furniture making has become the county’s backbone industry, according to Ali Research.

Shen Zhengping, Executive President of the Research Institute of Jiangsu Normal University, said Shaji’s experience in rural e-commerce developmen­t is inspiring for poverty alleviatio­n in underdevel­oped areas.

 ??  ?? Yang Fan, head of Shaji Town in Suining County of Jiangsu Province, learns about business performanc­e at a factory on October 16, 2018
Yang Fan, head of Shaji Town in Suining County of Jiangsu Province, learns about business performanc­e at a factory on October 16, 2018

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