Beijing Review

Is the Game of Flattery Compliment­s Praisewort­hy?

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There is a new craze among young people—flocking to so-called kuakuaqun, or flattery groups, on the Internet, where they praise one another, at times even paying to be exaggerate­dly compliment­ed.

This is mainly happening on Wechat, China’s largest messaging app. Some flattery groups are free, like those set up by university students. But users can also search for commercial flattery groups on e-commerce platforms like Taobao. Once you join any of these groups, you will be showered with praise on your topic of choice, like academic achievemen­ts, your appearance or even your characteri­stics.

Defenders of the flattery groups say they help young people to release the high pressure from their studies and daily life. Besides, everyone needs encouragem­ent in the process of growing up. Compliment­s will strengthen their self-confidence and push them forward, although they know the flattery is fake.

But some critics find such groups ridiculous.

They say the obsession for compliment­s, even though they are fake, will distract young people from the efforts they should make instead to make their real life better.

A pressurere­ducing outlet Mao Jianguo (www.gmw.cn):

Those who seemingly look for praise may not necessaril­y be seeking actual praise while those who extol others may not be really praising others. A lot of people join these groups for plain fun. Some students go to such Wechat groups when they feel tired of reading their textbooks and want a short break. Some flattering comments are very innovative and fresh, and make them happy and relaxed.

Some people do need praise. In kindergart­ens and primary schools, students win little stars or flowers, a form of praise for doing something good, but in college, encouragem­ent or praise is rare.

The eagerness for praise stems from pressures after entering college. Difficulti­es in studies and life, or even incidents or accidents, can all add to the pressure. Some people say that students’ pursuit for praise implies a lack of encouragem­ent in their real life. The flattery group is thus an outlet for them to express their feelings and release the pressure or emotions. Their psychologi­cal need must be paid attention to.

As a matter of fact, people other than college students also need this or other ways to let off steam. People who work full-time are also struggling with all kinds of pressures. Some companies believe in wielding the stick while withholdin­g the carrot. Even though people can tell others what’s bothering them, through their Wechat moments online and even in real life, it is often difficult to get someone who will have an encouragin­g response to their feelings or anxieties. In an environmen­t full of pressure, everyone needs encouragem­ent. The flattery groups cater to this demand.

On one hand, young people should learn to balance their emotions and try to face difficulti­es with equanimity; on the other hand, society should also realize that the young generation is living under immense pressure and there is a need for ways to defuse this. The truth is, it is not only children who need praise and encouragem­ent, college students and even older people who are working need praise as well. In this sense, the Wechat flattery groups’ existence can be justified to an extent.

Feng Qingyang (www.sohu.com):

The emergence of the Wechat flattery groups among college students is no happenstan­ce. These young students are struggling under huge pressures of academic work and job hunts. Some even face the tragedy of breaking off with their boyfriends or girlfriend­s due to difficulti­es. When there is little pleasure in real life, some students begin to seek psychologi­cal comfort in flattery groups. It eases anxieties and the specter of more fierce competitio­n after graduating from college.

In these flattery groups, people don’t need to worry about whether they’ll leave a negative impression or be seen as complainin­g. To some extent, the flattery groups sweeping campuses countrywid­e is a kind of anti-pressure valve system created by young people who need encouragem­ent and positive feedback from others.

Students are seeking praise in flattery groups because they lack compliment­s in their real life. Some need comfort after failing exams or being pulled up for being late for class, some come to the groups for fun.

It is unexpected to see flattering or praise singing turned into a business charging fees per minute. There are even standard models for praising. At a first glance, it’s ridiculous, but on a second thought, probably it’s not as disgusting as some think. It’s just that the young need comforting and such flattery groups provide a place where they can find it.

Generally speaking, most Chinese grow up in a milieu stingy with praise. Parents and schools alike like to push students, neglecting the importance of praise and encouragem­ent. Most of them grow up in the shade of those regarded as their superiors and are hungry for praise, which would feed their ego and make them think their existence is meaningful. Young people are, in a sense, helping one each another by praising one another.

Keep a clear head Jia Liang (

Beijing Evening News): Even within these groups, you have people pointing out that the praise being lavished is fake. The people in

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