Research on the Influence Path of Chinese Logistics Enterprises’Foreign Investment Performance

China Business and Market - - 第一页 - ——from the Perspective of Enterprise Competitive Advantage LIANG Ying-ying and MENG Liang

(Liaoning University of Technology,Jinzhou,Liaoning121001,China)

Abstract:The deepening of economic globalization has led to the global expansion of transnational investment. China's logistics industry is experiencing the rearrangement,resource integration and upgrading within the whole world. In this context, combined with Duning 's OIL theory,the authors construct the structural equation model of the influence mechanism of foreign direct investment performance in logistics enterprises,and study the performance of foreign direct investment in logistics industry. It is found that,under the influence of ownership,internalization,location and many other factors,the logistics enterprises influence the performance of their foreign investment through such three channels as financial performance, development performance and spillover performance. Different conduction path will have such different effect as direct and indirect effect. Logistic efficiency level and investment environment has the most highlighted impact on logistics enterprises’ investment performance. So,to better improve the foreign investment performance of Chinese logistics enterprises,our government should learn from the experience of other developed countries and regions in terms of logistics foreign investment, strengthen the guide of that,and give more support in terms of policy and investment agreement;our logistic enterprises should cultivate and improve their own competitive advantages,strengthen the updating of their operational idea,explore more service channel,integrate service resources,deepen high quality service,give full play to the role of host country in terms of policy support,adapt to the market competition environment in the host country,and realize the improvement of foreign investment performance.

Key words:logistics

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