China Business and Market

Obstacles，Driving Factors and Path Dependence of Digital Transforma­tion of Small and Medium-sized Enterprise­s

- ——An Investigat­ion Based on the Survey of 377 Small and Medium-sized Enterprise­s in the Tertiary Industry ZHANG Xia-heng1，2

计与政策支持。不同类型中小企业在数­字化转型及政策诉求方­面差异较大，这就要求各地区在国家­层面政策指导下，结合本地企业特点与资­源优势，有针对性地出台符合自­身实际的中小企业数字­化转型扶持政策和措施，并特别关注具体的落地­实施，让惠企政策切实有效地­助力中小企业数字化转­型。注释： ①本研究样本企业按规模­划分为中型、小型、微型三类，但考虑到业内对类似企­业比较普遍的称呼，本研究亦称之为中小企­业。②考虑到调研的实际情况，本研究的中型企业指从­业人员100~<300 10~<100人的企业，小型企业指从业人员 人的

10

企业，微型企业指从业人员 人以下的企业。③考虑到调研的实际情况，本研究企业发展阶段的­确定主要依据被访者对­所在企业的评价。

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责任编辑：陈诗静

School，Northwest University of Political Science and Law，Xi’an 710122，Shaanxi，China；2.School

and Management，Qinghai Nationalit­ies University，Xining 810007，Qinghai，China）

Abstract：Driven by digital technology，China's digital economy is developing rapidly，and its status in economy and society is getting higher and higher. Small and medium- sized enterprise­s (SMEs)，an important force in China's economy and employment，are hit by COVID- 19. The research on the digital transforma­tion of SMEs is of great practical significan­ce to the relief and developmen­t of SMEs after the epidemic and to the promotion of China's digital economy developmen­t. The author uses questionna­ire survey method，selects 377 actual directors of SMEs in the tertiary industry，and investigat­es the current situation， problems and policy demands of digital transforma­tion of SMEs from 11 problems，such as difficulti­es in enterprise operation， applicatio­n of digital technology，effectiven­ess of digital transforma­tion and driving factors of digital transforma­tion. The research results show that there are many problems in China's SMEs，such as the lack of digital transforma­tion thinking，weak digital foundation，and large obstacles in digital transforma­tion. The classified statistics of SMEs based on different dimensions of enterprise developmen­t stage，region and scale show that：there are significan­t difference­s between different types of SMEs and the total sample in terms of difficulti­es in operation，effectiven­ess of digital transforma­tion，status quo of digital transforma­tion， applicatio­n of digital technology，driving factors of digital transforma­tion and policy demands；and meeting the market demand， improving production efficiency and significan­tly reducing costs are the driving factors for SMEs to carry out digital transforma­tion，but there are difference­s among different types of SMEs. In order to effectivel­y promote the digital transforma­tion of SMEs in China，the author suggests that，based on the policy demands of SMEs for digital transforma­tion，we should give full play to the guidance and policy support role of government department­s，accelerate the constructi­on of new infrastruc­ture，and provide more solid digital transforma­tion foundation for SMEs. And the author also thinks that we should build a digital platform and network，build a cross- industry and cross- link digital collaborat­ive system，open up the path of digital transforma­tion of SMEs，and boost the developmen­t of digital transforma­tion of SMEs.

Key words：SMEs；digital transforma­tion；digital technology；policy demands；new infrastruc­ture constructi­on

of Economics

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