China Daily (Hong Kong)

Many startups take plunge without market research

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Key areas to see ‘big waves’ of innovation 10 million yuan ($1.44 million).

In a separate survey conducted by the Renmin University of China, 89.8 percent of 434,827 students and new graduates from 1,767 universiti­es in 31 provinces said they had considered starting a business, with 18.2 percent reporting firm intentions to do so.

A lack of funding and inexperien­ce were often cited as obstacles to starting any new businesses, according to the survey. It found nearly 40 percent of young entreprene­urs rely on external capital such as loans from banks, investment organizati­ons, schools and the government.

“Owing to lack of funding, experience and resources, it is really difficult for young entreprene­urs to operate their business at the beginning,’’ the Institute of Labor Science’s Bao said. “But they are well-educated, passionate, innovative and eager to learn, which also offers them advantages.”

Worldwide funding activity declined 24 percent to $127.4 billion last year compared with 2015, according to a quarterly report on global venture capital trends published by KPMG.

“Not everyone has the ability to launch a startup and not all entreprene­urs succeed,’’ said Wu Daohuai, director of the Ministry of Human Resources and Social Security’s department of employment promotion. “It needs basic competency and willingnes­s. People should be rational in their judgments of themselves and analysis of the market.’’

opment of the so-called Internet Plus, which aims to integrate the mobile internet, cloud computing and the internet of things with traditiona­l industries.

Zheng Xinli, deputy director of the China Center for Internatio­nal Economic Exchanges, last month said new business opportunit­ies will come from public services and innovation. He cited transporta­tion, healthcare, education, caring for pensioners, informatio­n and culture.

“Those are where we will see big waves coming,’’ Zheng said. “And innovation will also prop up the developmen­t of new industries.”

 ?? XINHUA ?? Two college students exchange ideas about new products at a fair to boost innovation and entreprene­urship in Shanghai.
XINHUA Two college students exchange ideas about new products at a fair to boost innovation and entreprene­urship in Shanghai.

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