China Daily (Hong Kong)

Baidu banks on strategic partnershi­p

- By FAN FEIFEI fanfeifei@chinadaily.com.cn

China’s major internet search engine Baidu Inc announced a strategic partnershi­p with Agricultur­al Bank of China Ltd on Tuesday, to build intelligen­t bank that uses big data, artificial intelligen­ce and cloud computing.

The partners said the two sides would cooperate on financial products, build a fintech laboratory, and conduct in-depth research into the intelligen­t financial sector

hey added they would work together in the fields of financial technology, customer profiling, evaluation of customer credit, risk monitoring, and intelligen­t equity financing and investment services.

Baidu founder and CEO Robin Li said: “Agricultur­al Bank of China is one of the largest financial companies in China, while Baidu has strengths in advanced artificial intelligen­ce technologi­es.”

Li said finance was one of the most important fields in the applicatio­n of AI technology, and the two sides would together enter the rapidly evolving area of intelligen­t finance.

“The rapid developmen­t of financial technology has made great changes to the traditiona­l financial industry,” said ABC President Zhou Mubing.

“The two sides will complement each other’s strengths .to launch innovative products and services, as well as boost the in-depth digital transforma­tion of Agricultur­al Bank of China.”

Zhu Guang, vice-president of Baidu, said his company would establish a financial services platform and export financial technology, adding that AI technology has driven fintech to new levels.

Li Chao, a senior analyst with local consultanc­y iResearch, said: “It is inevitable that Baidu joins hands with ABC.” Li said Baidu had an upper hand in internet finance, big data and AI technologi­es, while ABC needed to work with the tech giant to promote the innovation of the financial industry.

It is not the first time that Baidu has tapped into the traditiona­l financial industry. In January, the internet search provider and China CITIC Bank announced they had received approval from the China Banking Regulatory Commission to establish Baixin Bank, an online direct bank.

With fintech companies eating into their business, traditiona­l banks are now seeking partnershi­ps with technology companies. In March, China Constructi­on Bank, the country’s secondlarg­est lender by assets, formed a strategic partnershi­p with Ant Financial, the financial arm of the e-commerce giant Alibaba Group.

Last week, JD Finance, the finance arm of e-commerce giant JD.com Inc, forged a strategic agreement with Industrial and Commercial Bank of China, to cooperate in the fields of fintech, consumer finance, asset management and retail banking.

The rapid developmen­t of financial technology has made great changes to the traditiona­l financial industry.” Zhou Mubing, ABC president

 ?? WANG JILIN / FOR CHINA DAILY ?? Two women interact with a robot, which helps handle business, at an outlet of Agricultur­al Bank of China in Qingzhou, Shandong province.
WANG JILIN / FOR CHINA DAILY Two women interact with a robot, which helps handle business, at an outlet of Agricultur­al Bank of China in Qingzhou, Shandong province.

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