China Daily (Hong Kong)

Dive into the Philippine­s’ underwater attraction­s

There is more to the Philippine­s than coconut tree-lined coastlines, fine-sand beaches, world-class resorts and myriad underwater attraction­s. Xu Lin reports.

- Contact the writer at xulin@chinadaily.com.cn

The underwater world is dim at dawn. And, suddenly, a longtailed thresher shark swims by slowly. Chen Xue, 30, is excited to see that the large fish is only about 2 meters away.

This is the fourth time that Chen is in the Philippine­s for open-water diving.

Chen, her husband and two friends, were on Malapascua Island for a week during the recent Spring Festival break. It’s a popular destinatio­n with Chinese diving fans.

Speaking about the trip, Chen says: “The scenes were amazing. Diving is relaxation for the mind and body. The Philippine­s is a good place for diving thanks to its profession­al coaches, great views and affordabil­ity. Also, the islanders are very friendly.”

Chen, who is planning to take free-diving courses on Bohol Island in the summer, also says: “When you do open-water diving, you can take your time to enjoy the underwater scenery, but the bubbles from the equipment prevent the fish from coming too close to you.

“Also, free-diving is more flexible and is like communicat­ing between one’s mind and body. You have to be out of the water by the time you ran out of breath.”

Chen also urges environmen­tal awareness among tourists, adding that when she sees plastic bags and tin cans in the ocean she takes them out of the water and disposes of them responsibl­y.

Official data shows that in 2017, the number of Chinese tourists visiting the Philippine­s was about 969,000, an increase of about 43.4 percent over 2016, making China the second-largest source of tourists for the country.

The Philippine­s is now targeting 2 million Chinese tourists annually.

Jiang Ying, director of the online travel agency Ctrip’s tourism business in the Philippine­s, says: “Many Chinese are traveling to the Philippine­s for scuba and free diving and to get a diving certificat­e. The country is attracting more young independen­t travelers from China.

“Chinese tourists prefer to go out to sea and travel to different islands, and they like spas, seafood feasts and sunset sailing tours.”

According to Ctrip, Boracay is the most popular Philippine­s destinatio­n for Chinese customers — both group and independen­t travelers. Cebu, Bohol and Palawan islands are emerging destinatio­ns, with Ctrip bookings growing by over 60 percent a year.

Giving details about what the country has to offer, Tomasito G. Umali, the tourism attache of the Philippine Department of Tourism, Beijing, says: “There is more to the Philippine­s than just coconut tree-lined coastlines, fine-sand beaches, worldclass resorts, and myriad underwater attraction­s.

“We also have other tourism products that will interest Chinese travelers such as scuba diving, cruises, health and wellness products.”

Meanwhile, the office is striving to use digital communicat­ion, marketing research and work with the private sector to boost tourism.

As for transporta­tion links, the tourism attache says there are 11 airlines connecting 17 Chinese cities such as Beijing, Shanghai and Chengdu with popular Philippine destinatio­ns, through direct flights and charters.

He says that more air routes will be opened between China and emerging Philippine destinatio­ns within the next few years, so Chinese tourists can enjoy the distinctiv­eness of more than 7,000 tropical islands in the Philippine­s.

On March 25, Philippine Airlines will increase its flights between the two countries from the current 99 to 103 weekly. And it will launch more flights from Tianjin, Shenzhen and Nanning, including direct flights to Puerto Princesa in Palawan from Tianjin and Shenzhen.

On the visa front, the Philippine government is continuing with its visa-uponarriva­l policy for Chinese tour groups and its visa-free policy for Chinese nationals who hold valid visas to the United States, Japan, Australia, Canada and the Schengen area.

Umali says, the government is working to enhance the travel experience for Chinese visitors by improving its infrastruc­ture and training for its manpower.

For instance, training is being improved, particular­ly for licensed English-speaking tour guides who serve Chinese travelers. And major gateways into the country will now have signage and informatio­n material in Chinese.

Also, thousands of trained policemen are being put on duty in major tourist destinatio­ns to ensure the safety and security of tourists.

Duty Free Philippine­s is building more shops in tourist destinatio­ns.

In another major developmen­t, Umali says that the Philippine­s and China have agreed to promote two-way tourist traffic.

“Since the late Tang Dynasty (618-907), Filipino and Chinese merchants have been interactin­g through barter trade done on sampans,” Umali says. “And through the centuries, Chinese slowly integrated themselves into Philippine society and permanentl­y settled on our islands.

“Some of these Chinese pioneers became rich and powerful through perseveran­ce and hard work. And today, there are more than 1.5 million Chinese in the Philippine­s.”

Given this background, Umali says he expects more Chinese to visit the country to enjoy what it has to offer.

Many Chinese are traveling to the Philippine­s for scuba and free diving and to get a diving certificat­e.” Jiang Ying,

 ?? PHOTOS PROVIDED TO CHINA DAILY ?? Local people present a cultural performanc­e in Cebu; people dance on the streets to celebrate the annual Kadayawan Festival; and kayaking at the Big Lagoon in El Nido, Palawan.
PHOTOS PROVIDED TO CHINA DAILY Local people present a cultural performanc­e in Cebu; people dance on the streets to celebrate the annual Kadayawan Festival; and kayaking at the Big Lagoon in El Nido, Palawan.
 ??  ?? Clockwise from left:
Clockwise from left:
 ??  ??

Newspapers in English

Newspapers from China