China Daily (Hong Kong)

Cold calling may be more than just simply a nuisance

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ACCORDING TO REPORTS, the local medical emergency center in Ningbo, East China’s Zhejiang province, received more than 1,600 calls from realty sales representa­tives from April to May, which poses a risk to those who need help in emergencie­s. Thepaper.cn comments:

Medical emergency hotlines are of utmost importance to society. To those in emergencie­s, it may be a matter of life and death. Those who called the medical emergency center so frequently are suspected of threatenin­g public security. They have broken the law, and the local police and judiciary have to perform their duty in such instances.

After the emergency center called the police, the four realty companies that had acquired lists of local telephone numbers and kept calling the emergency center were told by the local telecom authoritie­s to cease further calls, and they received other punishment­s such as the suspension of official registrati­on of apartments under their names. Are these penalties enough? Even sales calls randomly targeting ordinary residents are illegal. As early as 2012, the Standing Committee of the National People’s Congress, the nation’s top legislatur­e, passed a decision that clearly prohibits the sending of commercial electronic messages to any individual or organizati­on without the latter’s approval.

Further reports show that the company that registered all the numbers in the Ningbo case was founded in 2006 and its main business is to provide telephone numbers and other technologi­es so that their “clients” can inundate people with sales calls and junk messages. It is time for law enforcers to sharpen their tools so as to strike such gray businesses.

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