China Daily (Hong Kong)

Latest sign of stricter IPR protection

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ON MONDAY, China Audio-Video Copyright Associatio­n required karaoke businesses to stop using 6,000 songs. China Daily writer Zhang Zhouxiang comments:

A quick glimpse at the 6,000 songs shows most of them are songs that date back to the early 2000s even the 1990s, with many of them composed and originally sung by Hong Kong singers. Why are there few songs from later years or mainland performers?

It is because until recent years, China’s copyright protection left much to be desired.

As a result, singers and songwriter­s could hardly earn a fair income from their intellectu­al products. Without the rewards, many singers and song writers gave up and turned to other ways to make a living. With singers and songwriter­s not making money there was little incentive for investors to put money in the industry, which led to the shortage of original music in the late 2000s.

This situation had its roots in technology, because with computers and the internet gaining popularity at unpreceden­ted speed at that time, many young people found it easy to download their favorite music for free, instead of buying

CDs. As China began strengthen­ing its measures to protect intellectu­al property rights, the situation improved, with music-sharing websites featuring only authorized products.

China has been strengthen­ing the legal and regulatory framework for intellectu­al property rights protection and in September last year, China announced a tough crackdown on intellectu­al property infringeme­nts to curb counterfei­ting and combat copyright infringeme­nts.

And this July, China’s copyright watchdog launched a four-month national campaign to crack down on online copyright infringeme­nt targeting online reposts of articles, video clips and animation games.

The move banning karaoke businesses from using the 6,000 songs is the latest initiative by China Audio-Video Copyright Associatio­n. Hopefully, it will not only boost China’s music industry as a whole but also help promote a better awareness of intellectu­al property rights among consumers.

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