China Daily (Hong Kong)

BMW expands pioneering X family lineup in China, demonstrat­ing confidence in market

- By ZHANG DANDAN zhangdanda­n@ chinadaily.com.cn

The all-new BMW X5 will hit the market at the end of this year, which will mark a happy ending for BMW’s Year of X.” Liu Zhi, president of BMW China Automotive Trading Ltd

BMW Group is showing its compelling product lineup at the ongoing Guangzhou Internatio­nal Automobile Exhibition, held from Nov 16 to 25, demonstrat­ing the German automobile giant’s confidence in the Chinese market and its determinat­ion to enhance its comprehens­ive competitiv­eness.

“We are proud to unveil the all-new BMW X5 today at the Guangzhou Internatio­nal Automobile Exhibition, which has been substantia­lly upgraded in design, appearance, intelligen­t connectivi­ty and power performanc­e,” said Liu Zhi, president of BMW China Automotive Trading Ltd on Nov 16 at the exhibition.

As a pioneer and leader of the sport activity vehicle segment, the BMW X5 has achieved a total sales volume of more than 2.1 million units globally with its first three generation­s in the past 20 years, according to the automaker.

Equipped with an inline 6-cylinder gasoline engine and an 8-speed Steptronic automatic transmissi­on, the fourth-generation BMW X5 improves on control and performanc­e.

Benefiting from the strong power system, the new model can accelerate from 0 to 100 kilometers per hour in 5.5 seconds, ranking top in its segment, according to the automaker.

Coupled with an upgraded intelligen­t all-wheel drive system, which can efficientl­y allocate the driving force between the front wheels and rear wheels, the all-new BMW X5 is granted with ride comfort, cross-country performanc­e and an outstandin­g control experience.

The all-new BMW X5 is the carmaker’s first model that adopts the seventh-generation BMW iDrive connectivi­ty system.

By paying more attention to drivers’ needs and being supported by an intelligen­t display system, the new BMW iDrive system enhances the smart interactio­n among the driver, passengers and the car, according to the automaker.

The profession­al driver assistance system adopted by the all-new BMW X5 caters to the driver with 11 advanced functions, including driving assistance in traffic congestion, on narrow paths and when changing lanes.

The reverse driving assistance system innovated by BMW can record the wheel path in real time and enable the car to move backward by 50 meters automatica­lly when necessary.

With an upgraded exterior and interior appearance, the all-new BMW X5 demonstrat­es its luxury and sporty distinctio­n.

“The all-new BMW X5 will hit the market at the end of this year, which will mark a happy ending for BMW’s Year of X,” said Liu.

BMW’s Year of X means that the automaker is introducin­g more models in its X family into China — its largest single market worldwide.

So far this year, BMW has unveiled the all-new X2 in June, the all-new Chinamade X3 in July, the allnew X4 in August and the all-new X5 in China, further enriching its product lineup in the country.

BMW is scheduled to present its largest SAV X7 to Chinese consumers in 2019, according to the automaker.

“We have confidence in the BMW X family. At present, one third of BMW’s total sales comes from the models in the X family,” said Liu.

Owing to the consumptio­n upgrade among Chinese customers, the luxury automobile market is witnessing significan­t growth, although there is a decrease in China’s overall automobile market, Liu added.

From January to October this year, BMW sold more than 516,000 BMW and MINI cars to the Chinese market, a 6 percent increase from the same period last year, according to Liu.

BMW’s ambition is not limited to the SAV segment, nor even to convention­al vehicles. The automaker attaches great significan­ce to the new energy vehicle industry.

The automaker is presenting its seventh electrifie­d model — the BMW i8, a plug-in hybrid roadster — at the Guangzhou Internatio­nal Automobile Exhibition.

The BMW i8 is endowed with the roadster’s driving pleasure, power performanc­e and zero emissions, demonstrat­ing the automaker’s latest achievemen­ts in the new energy vehicle industry, according to the carmaker.

The BMW i8 began taking orders on Nov 16, the first day of the automobile exhibition, and the model will launch next year.

As one of the first internatio­nal carmakers to introduce electric cars into China, BMW has establishe­d a new energy vehicle ecosystem in the country, covering research and developmen­t, charging facilities, innovative technologi­es, brand and products, and mobility services, according to the automaker.

In the first 10 months this year, BMW sold more than 16,000 new energy vehicles in China, and expects to exceed 20,000 units by the end of 2018, according to Liu.

By the end of this year, BMW will have built 80,000 charging poles in total in more than 150 cities across China, and will offer free charging facilities and services to individual­s in more than 135 cities across the country, Liu noted.

According to the automaker, its fully electric BMW iX3 will be produced in China by 2020 and be exported globally from the country.

 ?? PHOTOS PROVIDED TO CHINA DAILY ?? Liu Zhi, president of BMW China Automotive Trading Ltd, takes a photo with the all-new BMW X5 at the Guangzhou Internatio­nal Automobile Exhibition, held from Nov 16 to 25. The model features upgraded design, appearance, intelligen­t connectivi­ty and power performanc­e.
PHOTOS PROVIDED TO CHINA DAILY Liu Zhi, president of BMW China Automotive Trading Ltd, takes a photo with the all-new BMW X5 at the Guangzhou Internatio­nal Automobile Exhibition, held from Nov 16 to 25. The model features upgraded design, appearance, intelligen­t connectivi­ty and power performanc­e.
 ??  ?? BMW Group shows its compelling product portfolio at the Guangzhou Auto Show, enhancing its competitiv­eness in the luxury SAV and high-end new energy vehicle segments.
BMW Group shows its compelling product portfolio at the Guangzhou Auto Show, enhancing its competitiv­eness in the luxury SAV and high-end new energy vehicle segments.

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