China Daily (Hong Kong)

Walmart upbeat after China success

- By ZHU WENQIAN zhuwenqian@chinadaily.com.cn

Robust third-quarter sales growth in China and some key markets is making US retail giant Walmart Inc upbeat about full-year earnings prospects.

Investment­s in e-commerce and a home delivery system for groceries are further boosting its confidence.

Third-quarter revenues in China rose 4.3 percent year-on-year, driven by strong sales of fresh food, it said, without disclosing absolute figures.

Particular­ly, Sam’s Club, Walmart’s high-end membership stores in China, saw a good performanc­e during Mid-Autumn Festival in September.

Walmart’s global revenues in the third quarter reached $124.9 billion, up 1.4 percent year-onyear.

In 2017, its total revenue worldwide was $485.9 billion, up 3.1 percent year-on-year, yielding gains of $14.5 billion, which will return to shareholde­rs through dividends.

Walmart has more than 400 stores in over 180 Chinese cities. The retailer said it plans to open 30 to 40 more new stores every year, and it will build more intelligen­t stores that utilize advanced technologi­es.

The world’s largest retailer has been trying to reinvent its supermarke­t chain to enable it to compete in the changing and competitiv­e retail and e-commerce sectors.

During the third quarter, Walmart China launched three new joint initiative­s with JD, an online marketplac­e in China. In addition, Walmart announced a $50 million strategic investment in New Dada, China’s largest local on-demand logistics and grocery O2O (online-to-offline) e-commerce platform.

The two-hour delivery service is available via JD to consumers within a 3 kilometers radius of more than 40 Walmart stores in Guangzhou, Shenzhen, Beijing and Shanghai. The service is expected to expand to more Walmart stores in Chengdu, Wuhan and other cities, the company said.

“We recently announced we own roughly 10 percent of JD’s shares. Through the alliance with JD, we hope to further strengthen the partnershi­p with JD,” said Doug McMillon, president and CEO of Walmart.

McMillon said China is an important source of global retail growth, and Walmart is grabbing the opportunit­y by accelerati­ng the company’s omnichanne­l sales capabiliti­es.

With improving sales and increased footfalls at its stores, Walmart said the investment in e-commerce, home grocery delivery and curbside pickup, have been key to keeping the store competitiv­e.

Meanwhile, the US-China trade tensions with steep tariffs on $250 billion worth of Chinese goods is something the firm “will manage through”, regardless of what happens, said Walmart Chief Financial Officer Brett Biggs.

He said the prospect of US tariffs increasing in January to 25 percent is “not positive”, since prices will go up, and Walmart would prefer to see a resolution. But he noted that consumers are expected to continue to be in “good shape” going into the holiday shopping season.

Walmart became the world’s largest retailer in 1990. In 1996, the traditiona­l retailer establishe­d its own e-commerce website. In 2010, it launched a third-party e-commerce shopping platform. By April this year, the platform had about 18,000 sellers, according to global consultanc­y KPMG.

“In the past five years, Walmart has been buying global e-commerce platforms and delivery platform enterprise­s, and pushing forward the coordinate­d growth of its retail sales and services. It has activated the global layout of retail services,” said Mao Jian, partner of IT advisory of digital and customer practice at KPMG China.

In 2015, Walmart started to wholly own online grocery store Yhd in China. The combinatio­n of local advantage of Yhd and Walmart’s global procuremen­t resources, retail stores and supply chain has helped it to record more growth in China.

“Now, the competitio­n between retailers has shifted to the ability to satisfy immediate demand of consumers. Traditiona­l retailers are continuing their transforma­tion to develop digital sales channels, and express delivery services have empowered traditiona­l retailers,” Mao said.

In the future, online and offline sales will further fuse together, and quality service is highly important to retailers, KPMG said in its November report on the retail industry.

Xinhua contribute­d to the story.

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